James Blake Internet Unveils New Online Retail Store For Lorna Jane
James Blake Web Services recently designed a new online retail store for Lorna Jane, a leading women's active wear brand from Australia.
- (1888PressRelease) February 26, 2013 - Activeinstyle.co.uk is an online retail store from Australia's much beloved active wear brand Lorna Jane. With a history stretching over two decades and over 130 retail stores globally, Lorna Jane, Australia's iconic active wear label for women has finally arrived in UK. This much-loved brand, which aims to inspire all women to lead an active life, is available to buy exclusively online from January at www.activeinstyle.co.uk.
James Blake Internet, a leading digital agency in London, did the complete website design from conception to their CMS development. Features of the new Lorna Jane online retail store includes a user friendly navigation system for all products, a convenient product search tool and a creative gallery which would make you want to check the products. JBi also implemented design that demonstrate activeinstyle.co.uk more modern branding.
The JBi's project manager, Joel commented, "We are privileged to have designed and developed the website for this much loved women's brand from Australia which has been iconic in inspiring women since two decades to lead an active life."
The websites strong database search tool enables users to browse through various active, authentic garments according to various types of apparel like jackets, shorts, hoodies, singlets etc, accessories like hats, socks, intimates etc and according to type of activities like gym, dance, running, yoga, etc.
The website is structured and developed with an easy to use content management system which will allow staff of the ActiveInStyle the ability to update, manage, add any new pages and delete existing pages. Filters enable the search to be customized by colour or price. The site also features offers and promotions exclusively for the UK market; as well as access to the inspirational videos created each month to accompany the new collections and campaigns."The flexibility of this website CMS was a key project goal and we're happy to have had the experience of working with Lorna Jane in creating this excellent online retail store.
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