HP Hits Print Forward for Growth in India
Outlines strategy for digital print transformation in India to accelerate business growth. Strengthens India's role in driving global efforts in R&D and innovation
- (1888PressRelease) July 08, 2011 - New Delhi - HP today underscored its commitment for growth in India through a series of new initiatives designed to deliver seamless, secure, context-aware print experiences in a connected India. Vyomesh Joshi, Executive Vice-President, HP Imaging and Printing Group, speaking at a press conference in New Delhi, signalled the increased focus on this important market and shared the company's new vision and strategy to leverage the 120 billion pages opportunity1 in India in the next three years.
Underpinning India's importance as an important market and its growing significance while driving innovation at HP IPG, Joshi said, "Our business is accelerating with India as a key growth engine. We are more committed than ever to growing our business in India. India's printing industry is transforming and we are driving it from the front with our innovation. I am proud to say that some of the critical innovation around web-connected and cloud printing are being done by our engineers in India."
India a key engine for growth
As part of its three-year growth strategy, the company is strengthening its geo-expansion programs to optimize India's rapidly growing and young consumer opportunities in non-metro and upcountry markets. The other key growth driver for IPG in India is the education sector, which will be a key focus for investment, especially to create synergies that build greater relevance for printing through content providers that drive the need to print more. India's emergence as one of the fastest growing economies in the world, with one of the youngest consumer demographics, lies at the heart of this new focus on education, he said.
Joshi, who is in India this week meeting customers, partners, employees and government officials across Mumbai, Bangalore and Delhi, said India's printing industry is being redefined for business transformation by many significant trends like content explosion, mobility and web-driven new usage models, a movement from analog to digital, and service-driven business models.
India driving next generation of innovation around web-connected and cloud printing
The company's India R&D hub for imaging and printing is leading critical innovation around web connected and cloud printing. The team has made significant contributions to the web-connected printer program, including key innovation such as the development of email printing capability (ePrint), bringing that to the market in July 2010. Since July 2010, the R&D team has worked on enabling a PrintApp ecosystem and ePrint on most of HP's printer lines.
The team has also been involved in developing the first version of IPG's web platform and the first set of applications for low-end consumer printers allowing users to undertake paper-triggered web tasks.
"Innovation at HP is today allowing consumers to leverage the Web and ecommerce applications to simplify transactional activities, increase productivity and enriching lifestyles," said Vyomesh Joshi.
Other key announcements
HP underlined its commitment to grow its business in India with a number of other announcements recently. In March, the company said one of HP's key priorities will be to deliver unique and innovative market-specific solutions to customers in key markets like India.
In line with this strategy, the company announced in mid-June that Vyomesh Joshi, Executive Vice President, Imaging and Printing Group, would lead all cross-business initiatives focused on expanding HP's market share in India. This announcement was preceded by Neeraj Sharma's appointment as Vice-President of HP IPG India earlier this year to lead growth for HP IPG in India.
Leading in India
According to IDC, HP is the market leader across Laser and Inkjet printers in India in terms of unit shipments. HP is also the largest player and an end-to-end solution provider in the graphic arts and signage printing industry. The company has also pioneered the service based business model - Managed Enterprise Services - which is expected to lead the change in the way printing is perceived by businesses.
About HP
HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world's largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. More information about HP (NYSE: HPQ) is available at http://www.hp.com.
1. Source: HP Internal analysis 2011-2014
This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of management for future operations; any statements concerning expected development, performance or market share relating to products and services; any statements regarding anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include macroeconomic and geopolitical trends and events; the competitive pressures faced by HP's businesses; the development and transition of new products and services (and the enhancement of existing products and services) to meet customer needs and respond to emerging technological trends; the execution and performance of contracts by HP and its customers, suppliers and partners; the achievement of expected operational and financial results; and other risks that are described in HP's Quarterly Report on Form 10-Q for the fiscal quarter ended January 31, 2011 and HP's other filings with the Securities and Exchange Commission, including but not limited to HP's Annual Report on Form 10-K for the fiscal year ended October 31, 2010. HP assumes no obligation and does not intend to update these forward-looking statements.
© 2011 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.
Editorial Contacts:
Seema Dawar, HP India
+91 124 2726285
seema.dawar ( @ ) hp dot com
Rasick Gowda
The PRactice for HP
+91 93416.01629,
+91 96505.49658
rasick ( @ ) the-practice dot net
###
space
space
Satisfied Users & 
Approved Press Releases
Print
Email
Report Spam