Holiday Inn Dubai Al Barsha Joins 60th Anniversary Celebrations for Holiday Inn Brand
The Holiday Inn Brand has been celebrating 60 years of its existence since August, 2012. Holiday Inn Dubai - Al Barsha joined its 3,375 sister hotels worldwide to celebrate the iconic brand's diamond anniversary and celebrate it did in its own unique style.
- (1888PressRelease) November 30, 2012 - Amid a lot of fanfare, the Lounge@ Barsha was the setting for a piano recital and a cocktail evening where invited guests and VIP Corporate clientele were pampered and whisked off in specially organized buses to enjoy the much awaited Jennifer Lopez concert. It was a fitting tribute to a much loved global brand.
Over the last 60 years, Holiday Inn has continually innovated and grown into a powerful family of brands including Holiday Inn, Holiday Inn Express, Holiday Inn Resorts and Holiday Inn Club Vacations - each providing a different guest experience.
Kemmons Wilson's vision to build a chain of hotels with a brand name guests could trust was the pioneering spirit behind developing the first Holiday Inn hotel in 1952.
Today, the Holiday Inn brand remains committed and focused to understanding and meeting guests' needs by constantly and consistently improving and refreshing Holiday Inn hotels.
Looking back over Holiday Inn's history, what began as a roadside inn with the first Holiday Inn in 1952 in Memphis Tennessee in the US has become, six decades after, a household name across the globe, and a pioneer of many firsts for the hotel industry.
First to invite children under twelve to stay and eat free whenever staying at Holiday Inn, anywhere in the world.
First brand to introduce TV, in-room telephones, air conditioning, free parking and a whole lot of other features that we take for granted today.
First brand to take the franchised route and first international brand to be in China. Indeed, we are the first hotel brand to make an online booking and are proud to announce that globally we check in three guests every second.
"For us, Holiday Inn's 60th anniversary is a celebration of the firsts that have kept our hotels fresh, and the brand so popular. Here in Dubai, it is also a great opportunity for us to share the excitement with our community and regular guests, and celebrate our own firsts. We are eager to continue in the same spirit of togetherness building on our success and delivering our brand promise," said JS Anand, General Manager, Holiday Inn Dubai - Al Barsha.
Holiday Inn Dubai - Al Barsha, too has its own firsts - The first hotel to re-brand in the Middle East to the new branding hallmarks. First to roll out an individual CSR initiative. 'Holiday Inn Dubai - Al Barsha Loves You' campaign in its 5th year, an initiative that inculcates an ethos of giving to our staff, based on Prophet Mohammed's Hadith"Life isn't worth living unless it's lived for someone else."
First to have high-tech executive rooms in its offering, keeping customer needs in the modern world a priority.
JS Anand continued," Holiday Inn Dubai has experienced tremendous growth in three years since inception. We can only anticipate that with partnership of the corporate office represented here this evening, we will able to make this brand better than any other in Dubai. We promise to uphold our tag line "The 4Star Hotel with a 5Star Look." as we continue to provide our customers 5 Star service, 5 Star cuisines and 5 Star affordability at 4 Star prices."
About Holiday Inn Dubai - Al Barsha
Set in the heart of New Dubai, Holiday Inn Dubai - Al Barsha is a perfect blend of contemporary design and classic elegance. The hotel has 310 rooms including 95 suites. Each room is equipped with the latest facilities and is tastefully decorated and furbished to meet every guest's needs and comfort. Business gatherings have access to a wide variety of conference venues equipped with state-of-the-art technology. Completing the Holiday Inn experience are excellent dining outlets, bars, banquet facilities and impeccable service.
The hotel is proud to carry the following accolades::
"The Quality Excellence Award", in Dec 2010 by Inter Continental Hotels Group, EMEA Hotel Awards
"The Best Decorated 4Star Hotel in the UAE" in Jan 2012, as a 'First Winner' in the "Spirit of the Nation" - 40 years of the UAE Union celebrations
"The Best 4Star Business & Corporate Silver Award", Middle East and North Africa, 2012
The Royal Budha as a 'Time Out' - Top Ten Restaurant, 2011 for the South Asian Category
Gharana, nominated as top three "Best Asian Restaurant "Masala Awards 2012
For more information please visit: www.holidayinn.com or www.hialbarshadubai.com
For media contact:
Hina Bakht
Vice President
MPJ (Marketing Pro-Junction)
Mob: +971 50 6975146
Email: h.bakht ( @ ) mpj-pr dot com
http://www.mpj-pr.com
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