HDFC Bank Presents Premium "Solitaire" Range of Cards Just for Women

The perfect solution to a woman's busy lifestyle. End Quote

(1888PressRelease) December 29, 2011 - The Indian women of today are busy pursuing their career, managing their home and striking a balance between the two. To serve their busy lifestyle, HDFC Bank has launched a premium bouquet of cards; 'Solitaire Premium' and 'Solitaire', developed by the Bank's all-women team, offer a unique combination of lifestyle and wellness benefits that are tailor-made for women. On 30th November, 2011, HDFC Ltd. MD, Renu Sud Karnad, unveiled the 'Solitaire Premium', the first premium women's card in the country.

"While Solitaire will provide unmatched lifestyle offers, its wellness aspects will help women take holistic care of themselves in the midst of a busy career," said Mr. Parag Rao, Business Head, Credit Cards & Merchant Acquiring, HDFC Bank. The benefits range from Free Health Check Packages to Shopping and Travel perks.

More significantly, a portion of all spends on Solitaire and Solitaire Premium Credit Card will be contributed to SOS Children's Villages, India, towards the annual education expenses of 60 girl children. "HDFC Bank is proud to partner with SOS Children's Villages of India to help shape the future of disadvantaged girls," said Mr. Rao.

With the 'Solitaire' range, the Bank aims to fill the vacuum in the premium credit card segment for women and fulfill the long-standing needs of women. Pralay Mondal, Country Head, Retail Assets & Credit Cards, HDFC Bank, said, "We want to make sure that every professional woman has a Solitaire in her purse."

About HDFC Bank

HDFC Bank, the second largest private bank in India, is headquartered in Mumbai. As of September 30, 2011, the Bank had a distribution network with 2,150 branches and 6,520 ATMs in 1,141 cities. While Mr. C.M. Vasudev is the Chairman of the Bank, Mr. Aditya Puri, the Managing Director, with a professional banking career of over 25 years, has been with HDFC Bank since 1994.

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For media queries please contact:
Neeraj Jha
neeraj.jha ( @ ) hdfcbank dot com

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