Harmar Announces The Next Generation Of The World's Best Selling Outside Vehicle Lift Line

Already synonymous with quality, durability and safety, Harmar's premium vehicle lifts feature new automotive-inspired aesthetics and enhancements. End Quote

Sarasota-Bradenton, FL (1888PressRelease) August 03, 2011 - Harmar Mobility, America's lift leader, is pleased to announce significant enhancements to the most popular outside lifts in the world. With over 15 years of experience and tens of thousands of outsiders on the road, establishing the industry benchmark and exceeding customer expectations are "The Harmar Difference."

The refinements to the outside vehicle lift line offer our customers the most advanced features including:

• Redesigned aluminum platform - New styling improves looks and complements the vehicle's appearance. The new pattern also increases platform strength and adds rigidity while maintaining Harmar's class leading overall lift weight. The new manufacturing process also creates improved surface traction when driving onto the platform in wet conditions and includes a new reflector.

• All new control box - A newly designed control box better matches today's contemporary vehicles, is constructed with superior material, has greater serviceability, and now includes a courtesy light for loading and unloading at night.

• Lighter, stronger, slimmer inner tube and platform connection - The new design eliminates unnecessary weight and bulky appearance while greatly improving component strength. Less weight on the vehicle hitch improves driving dynamics and payload capacity, allowing for more vehicle and chair solutions.

• Updated cam - Simpler yet stronger, the new design is completely maintenance free for years of trouble free use.

• Enhanced power coat finish - A more modern textured black powder
coat combines with new graphics and labels to offer a mainstream, automotive quality aesthetic.

• Harmar Blue - Everywhere the customer touches to operate the lift has been updated and color coordinated in Harmar Blue to make the simplest operations even easier.

Chad Williams, President and CEO states, "The latest generation of outside lifts represents Harmar's determination to continuously improve upon our products in order to provide our customers the absolute best mobility and accessibility solutions with the highest of safety standards possible. I'm very proud of how far the outside lift line has come and fully expect the world's most popular vehicle lift product line to become even more popular with this launch."

About Harmar:
Harmar, America's lift leader, delivers innovative solutions to help individuals enhance their mobility, independence and quality of life with every product. Available only through the finest dealerships around the world, Harmar's mobility and accessibility products are designed, built and supported to be the highest quality, most reliable and best value in the industry. All Harmar products are built with "The Harmar Difference" - they are simpler, stronger, lighter and easier to use. For further information about the Company please visit our website, www.harmar.com or call 800-833-0478. For product details, contact your Harmar dealer today.

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