GUNNAR Optiks Teams Up With Sparen International To Launch Advanced Computer Eyewear In India
GUNNAR Optiks announces its tie up with Sparen International. The Digital Eyewear brand is all set to launch Nationwide in India.
- (1888PressRelease) July 26, 2012 - GUNNAR Optiks and Sparen International today announced that they have signed a deal to distribute the former company's eyewear to consumer electronics retailers in India. The agreement marks the first time ever that a technology eyewear solution will become available nationwide in the country, including GUNNAR's Advanced Computer Eyewear and Advanced Gaming Eyewear lines. Consumers will be able to purchase GUNNAR Optiks eyewear in August 2012.
GUNNAR is the first optical manufacturer to combine precision, technology and style into a line of technology eyewear. It is the world's first over-the-counter eyewear solution designed specifically for people who spend long hours viewing digital screens.
The American Optometric Association has identified that 80% of workers in the United States of America, approximately 125 million people and experience negative effects from prolonged viewing of computer screens. Developed and tested in partnership with the leader in optical technology, Carl Zeiss Vision, GUNNAR's highly specialized lenses help alleviate the negative effects of digital eyestrain. As India's citizens experience the same trends in increased daily computer use, they now have a proven solution to prevent computer vision syndrome and digital eye fatigue.
"The agreement with GUNNAR Optiks marks a critical milestone in our company's history as we strive to offer India's citizens better measures to protect their vision from daily technology use," says, Mr. Srujay Parekh, (Partner - Sparen International). "Working 8 to 10 hours each day in front of a computer screen, and the occasionally long video game sessions, often caused my eyes to dry out and feel strained. GUNNAR eyewear helped me do the things I love without worrying about eyestrain and fatigue at the end of the day, and I'm very pleased to bring this product to the millions in India who live the digital life."
"We're extremely passionate about what we do, and we'll never stop perfecting our product or continuing to establish GUNNAR's global leadership position in this space," said Rob Aarnes, President of GUNNAR Optiks. "To date, we've developed the best lens concept in the world for this application and are excited to be working with a premier partner like Sparen International in a collaborative effort to bring GUNNAR's innovative line of Technology Eyewear to the people of India."
GUNNAR Optiks offers high-tech eyewear designed to protect, enhance and optimize vision while viewing a digital screen. GUNNAR's i-AMP lens technology is comprised of proprietary lens material in an advanced shape, finished with custom formulated lens tints and coatings specifically engineered to reduce digital eye strain by improving contrast, comfort, and focus while minimizing eye fatigue and visual stress.
In addition to India, GUNNAR Optiks is globally distributed in over 20 countries, including China, Hong Kong, Russia, Singapore, Australia, Scandinavia, South Africa, and Canada, with pending distribution partnerships in Mexico, Korea, United Kingdom & other parts of Latin America, Asia & Europe.
About GUNNAR Optiks:
Founded in 2006, GUNNAR Optiks, LLC designs and engineers Advanced Computer Eyewear and Advanced Gaming Eyewear to protect and enhance vision using revolutionary technology solutions. GUNNAR introduced the Technology Eyewear category in 2008 and pioneered eyewear to combat eye strain associated with long-term viewing of digital screens. At CES 2010, GUNNAR unveiled the first professional-grade, optically correct3D glasses on the market, utilizing the latest in lens technology. GUNNAR is a privately held company headquartered in Carlsbad, California.
GUNNAR, the GUNNAR logo, and i-AMP are registered trademarks of GUNNAR Optiks, LLC. All other trademarks are the property of their respective companies. Copyright 2010. GUNNAR Optiks, LLC. All rights reserved.
About Sparen International:
Sparen international as the name suggests is a company established with a purpose of venturing into new age and modern applications which help enhance the quality of life & in effect make an impact to many Indians! This has been the key driver and driving motive for us to introduce Gunnar Optiks of the USA to the Indian market and we thank them in putting their faith in us in making us the sole distributors in all of India for all their technologically advanced and proprietary technology based eyewear which is cutting edge, unique & a first of its kind solution to the ever increasing problem of eye fatigue caused by the digital exposure by way of gaming, computer, tablet, Smartphone, entertainment &outdoor activities.
GUNNAR Optiks India also has presence on Facebook and Twitter and can be viewed at &
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