Growing fitness consciousness among consumers to boost Sportswear Market in India, finds Netscribes

Netscribes (India) Pvt. Ltd., launches a report on the Sportswear Market in India 2011 as part of Netscribes' Consumer Goods Industry report series. End Quote

(1888PressRelease) April 02, 2011 - Netscribes (India) Pvt. Ltd., a knowledge consulting solutions company, announces the launch of its Sportswear Market in India 2011 report. Increasing health & fitness consciousness along with an increase in spending and increasing number of sports events has created a dynamic market for sportswear brands.

The report provides a brief overview of the sportswear industry including market size, growth, apparel market segmentation & the share of sportswear in it and sportswear related annual imports and exports.

An analysis of drivers explain growth factors such as increasing health and fitness consciousness amongst Indians, increasing spending power, increase in number of sports events, unsaturated market and increasing organized retail space. The key challenges identified include low sports participation rate, competition from unorganized players, poor state of sports infrastructure in the country and imposition of excise duty. The key trends identified include players sponsoring sports events and teams, tie-ups between renowned Indian designers and the players and sportswear brand endorsements by prominent celebrities.

The competition section provides an overview of the competitive landscape in the industry and includes a brief profile of the major domestic and international players in the market along with their financials.

For more details on the content of each report and ordering information please contact:

Gagan Uppal
Tel: +91 22 4098 7530
Email: gagan.uppal ( @ ) netscribes dot com

Gaurav Kumar
Tel: +91 33 4064 6214
Email: gaurav.kumar ( @ ) netscribes dot com

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