GoNabit partners with Visa

GoNabit a Daily Deal website now has partnered with Visa to help make transaction faster and easier. End Quote

(1888PressRelease) April 28, 2011 - Dubai, UAE: GoNabit and Visa bring savings upon savings to savvy UAE shoppers

Dedicated Visa Days allow cardholders to earn extra rewards on the UAE's number one group buying site

Visa customers who purchase from the UAE's leading group buying website GoNabit.com now get an even sweeter deal, with dedicated Visa Days designed to reward cardholder spend. Bringing even greater rewards to GoNabit shoppers, the partnership affirms both companies' commitment to rewarding their customers, and growing e-commerce in the UAE.

The second and fourth Thursday of each month are now designated Visa Days on GoNabit. Shoppers who purchase a deal in Dubai or Abu Dhabi on these days using their Visa debit or credit card will receive exclusive offers and additional rewards, such as AED 30 in store credit to their GoNabit account or special two-for-one deals. Allowing shoppers to net even greater rewards on top of the guaranteed 50-90% discount that GoNabit deals already offer, this latest initiative is a boon for Visa cardholders in the UAE.

The partnership between the original group buying website in the region and the most preferred payment provider is a compelling proposition for online shoppers. "Visa Days brings another layer of rewards to our nabber community. Visa cardholders can now earn a sizeable amount of store credit in addition to the GoNabit REDpoints and referral credit available to all our shoppers. Our Visa partnership will also increase our nabber database as Visa cardholders will be attracted to not only our great deals but also the additional Visa Days benefits which are exclusively theirs," said Dan Stuart, CEO and Co-founder of GoNabit.com

Maysara Ghadban Traboulsi, Head of Marketing Communications Middle East for Visa said: "We are always looking to create unique and rewarding experiences for Visa credit and Visa debit cardholders and are pleased with the addition of special Visa Days on GoNabit.com. Giving Visa cardholders double the benefits when they shop on the site is a great way for us to reward people for using their Visa cards."

With a shared objective to grow online shopping in the Middle East, GoNabit and Visa say their partnership is underscored by strong synergies between the two businesses. In addition to strengthening e-commerce in the region, both GoNabit and Visa are committed to online security, accelerating trust and acceptance of transacting online and giving back to their customers.

Demographically, GoNabit's active and engaged user base is also an appealing audience for Visa. According to recent research carried out by GoNabit and YouGov Siraj, 38% of users polled have a monthly salary of $5,333 or more, demonstrating that GoNabit has significant traction among consumers with strong purchasing power.

The same research also highlighted that group buying has cemented its position as a catalyst for e-commerce in the Middle East - with 21% of registered GoNabit users polled stating that they made their first online purchase in the last month. Consumers' propensity to spend online is increasing, with an overwhelming 93% indicating that they were positive towards e-commerce.

Ghadban Traboulsi added: "The concept of group buying, as experienced on GoNabit.com, has helped spark innovation in e-commerce in the region, and the choice and benefits it offers shoppers has a natural synergy with Visa. As one of the world's most preferred forms of online electronic payment, Visa is trusted by consumers worldwide when it comes to paying for goods and services online and has a proven track record of delivering rewarding, value added experiences for cardholders."

"We look forward to extending the Visa Days offer into all our markets in the future and giving GoNabit shoppers throughout the region yet another reason to save and discover with us. Our partnership with Visa reinforces our role as pioneers of the group buying model in the Middle East - shoppers can expect to see us continue to innovate and lead the way in this space," said Sohrab Jahanbani, COO and CO-founder, GoNabit.com.

The next Visa Day is Thursday 28 April 2011 - to find out more about Visa Days visit: http://www.gonabit.com/dubai/visaday

About GoNabit
GoNabit is an online marketing company that uses the power of social commerce to nab unbeatable discounts of between 50-90 per cent on things to see, eat and do in the cities in which it operates. It was the first group buying website to launch in the Middle East and offers businesses a risk-free customer-creation engine. GoNabit was founded in 2010 by experienced entrepreneurs Dan Stuart and Sohrab Jahanbani and is majority-owned and supported by Bayt.com, the number one job site in the Middle East. GoNabit has the highest level of Verisign's SSL encryption and is also the first company in the UAE to have its database management verified by TRUSTe.

Each day subscribers to GoNabit get the opportunity to purchase an unbeatable deal on something cool to do in their city. To successfully "nab" the deal, it must first tip - the point at which a minimum agreed number of purchasers opts into buying the deal. Once the tipping point is achieved and the deal goes live, any GoNabit subscriber can purchase it. The deal is available for 24 to 48 hours, or 72 hours for weekend deals.

For more information visit: www.gonabit.com

GoNabit Media Contacts:
Eleanor Jack Lubna Al Zakwani
Mojo PR Mojo PR
+971 50 103 3161 +971 50 544 7224
eleanor ( @ ) mojo-me dot com lubna ( @ ) mojo-me dot com

About Visa
Visa is a global payments technology company that connects consumers, businesses, financial institutions and governments in more than 200 countries and territories to fast, secure and reliable digital currency. Underpinning digital currency is one of the world's most advanced processing networks-VisaNet-that is capable of handling more than 20,000 transactions a second, with fraud protection for consumers and guaranteed payment for merchants. Visa is not a bank, and does not issue cards, extend credit or set rates and fees for consumers. Visa's innovations, however, enable its financial institution customers to offer consumers more choices: Pay now with debit, ahead of time with prepaid or later with credit products. For more information, visit www.corporate.visa.com.

Visa Media Contacts:
Lisa Flanagan, DABO & CO - Tel: +971 4 344 4901 or email: lisa.f ( @ ) daboandco dot com

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