Go Local Search Marketing begins where 15miles left off
Members of the former management team of TMP Directional Marketing/15miles have launched a new interactive local search marketing agency: Go Local LLC. (http://www.golocal.com).
- (1888PressRelease) May 23, 2011 - Overland Park, Kansas - Go Local builds upon over 50 years of local search marketing experience using targeted local search marketing strategies to connect local businesses and national brands with consumers. Go Local promotes a holistic yet strategic approach to local search marketing with some key differences when compared to traditional agency models. "Our valued clients seem to be just as excited as we are, and they have reason to be. They will continue to have access to unprecedented local search knowledge and expertise, while receiving a new level of service and attention that comes with a smaller more nimble agency," says John Jordan, CEO.
The executive team is comprised of John Jordan - CEO, and former Senior Vice President of Business Development and Client Strategy with TMP Directional Marketing/15miles and Jason Barrett - President, COO, and former Product Director with TMP Directional Marketing/15miles. During their 50 plus years of local search marketing experience, the Go Local leadership and management have cultivated a unique approach to local search marketing, combining their own deep industry relationships with strong knowledge of the ever-growing local search space to provide customized local search campaign guidance, development, and execution for their clients. Go Local leverages expertise in lead generation, search engine marketing, local listing management, social media marketing/networking, and search engine optimization to drive qualified consumer traffic to their clients' websites.
Jordan continues: "In launching Go Local, we were very fortunate to have access to such a large and talented pool of industry talent (selecting the best of the best from the former 15Miles). We took that talent and adapted a new client service structure we believe will make some waves. The Go Local model will connect the actual experts that implement the programs directly with our clients. This is where the large talent pool was so helpful. We could select individuals that are experienced in both client service and product delivery roles. Nothing will get lost in translation, and our clients will have a more responsive and 'on target' agency experience. See the reason for the excitement?"
BIA/Kelsey Group estimates that digital media will represent 23.6 percent of all local advertising by 2015, nearly doubling to $42.5B by 2015.
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