GlammFire shines in Paris

Presenting itself as the pinnacle of the decorative fireplaces global industry, GlammFire proved in Paris the reason for this designation. End Quote

(1888PressRelease) February 15, 2012 - Presenting itself as the pinnacle of the decorative fireplaces global industry, GlammFire proved in Paris the reason for this designation, clearing all doubts when it comes to talk about design and quality. The presence of the brand in the City of Light last month was marked by a series of remarkable events that contributed to the achievement of strategic goals such as strengthening the consolidation of its international market position, increased turnover, presentation of new products and recognition of quality and brand value.

In the January 2012 edition of Maison & Objet, show in which is a constant presence, GlammFire presented the high number of visitors with news and some of the most beautiful models of its collections of bioethanol and electric decorative fireplaces. "Seeing Maison et Objet as a core of attention for professionals from around the world, we want, as manufacturers of products with unique design and high quality, show our proposals. In a global and competitive market, quality and value are key factors for success", said Marcelo Inácio, CEO & President.

GlammFire was also awarded the Mobis Prize, an initiative of the "mobiliário em notícia" magazine, for its important role in promoting Portuguese furniture and decorative products, in the international market, in a ceremony held at the Portuguese Embassy in Paris, hosted by Ambassador Francisco Seixas.

The presence of GlammFire in Paris was highlighted by the participation in the Paris Fashion Week 2012 among the most respected brands in the Haute-Couture world - Versace, Christian Dior, Chanel, Giorgio Armani Privé, Givenchy, On Aura Tout Vu, Jean Paul Gaultier, among others. Invited by On Aura Tout Vu for the presentation of the 2012 Spring-Summer Collection Fashion Show, held on January 25 under the theme "High Light Fire", GlammFire "warmed" the event with sensuality and modernity through the placement of bioethanol decorative fireplaces and fire lines on the catwalk. At the end of the Show, the bioethanol decorative fireplaces went to the most fashion Club in Paris, VIP ROOM, where in a private party the brand celebrated the presentation of creations of On Aura Tout Vu.

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