Genji Sushi Announces Support of Live Out Loud During June's Pride Month

Portion of Monthly Sales to be Donated to Non-Profit as Part of "Special Roll for a Special Cause" Promotion. End Quote

(1888PressRelease) May 27, 2011 - PHILADELPHIA, PA - Genji Sushi, purveyor of all-natural sushi and Japanese cuisine at 135 Whole Foods Markets on the East Coast and in San Francisco, is proud to announce that Live Out Loud will be the recipient of funds raised during Genji's "Special Roll for a Special Cause" promotion in June. Dedicated to empowering, mentoring and celebrating lesbian, gay, bisexual and transgender (LGBT) youth, Live Out Loud is a non-profit organization that produces panel discussions, lectures and workshops that connect LGBT youth with role models and leaders in the LGBT community.

"Special Roll for a Special Cause" is a fundraiser developed by Genji in which 5% of the sales of a specially-marked roll during a given period are donated to an organization whose mission aligns with Genji's business and philanthropic philosophy.

"We are excited to collaborate with such a progressive organization whose initiatives inspire young LGBT high school students and their peers to celebrate diversity and to achieve their greatest potential," said Ken Blakeman, Director of Marketing, Genji, Inc. "Live Out Loud's Homecoming Project is a great grassroots program, which we think has the ability to change lives and influence communities in very positive ways. We are proud to support Live Out Loud in their mission."

In addition to presenting programs, workshops and panels at metropolitan high schools and colleges, Live Out Loud also operates The Homecoming Project, a grassroots initiative that brings successful LGBT adults back to their high schools to share their stories with today's students. From May 30th through June 26th, five percent of all sales from Genji's bestselling "Rainbow Roll" will be donated to Live Out Loud and this new initiative, supported by Academy Award Winner Lance Black.

"In celebration of Pride Month, we are proud to be the recipient of June's 'Special Roll for a Special Cause' promotion from Genji, Inc.," said Leo Preziosi, Jr., Founder and Executive Director, Live Out Loud. "As we kick off our latest project with the support of Lance Black, we are incredibly grateful for the support of partners like Genji, who work tirelessly to help us meet our goals."

The "Special Roll for a Special Cause" promotion was created in 2010 as part of Genji's mission to find creative ways to support charitable causes. Since its inception, Genji has donated more than $32,000 to non-profit organizations across the United States.

About Genji Sushi
Established in 1997, Genji Sushi is dedicated to the finest quality all-natural sushi and Japanese-inspired cuisine in a grab‐and‐go style. Its sushi bars are located within 135 Whole Foods Market locations in 18 states and the District of Columbia, as well as the U.K. At each location, skilled chefs prepare a variety of fresh items on‐site, including raw, cooked, vegetarian and vegan-friendly sushi and sides. The company mission is to contribute towards healthier food consumption habits on a global level. For more information, visit www.genjiweb.com.

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