Future Electronics Extends Maxim Integrated Franchise Sales Agreement in EMEA Region
Future Electronics has strengthened its analogue and power offerings, adding Maxim Integrated to European, Middle East and Africa regions (excluding Israel), effective immediately.
- (1888PressRelease) January 10, 2021 - Future Electronics, a global leading distributor of electronic components, has announced an agreement to extend its franchise sales agreement with Maxim Integrated Products, Inc. (NASDAQ: MXIM).
This enables Future Electronics to provide its renowned technical sales and sophisticated supply chain services in support of Maxim Integrated products worldwide.
The extension of the franchise to EMEA (excluding Israel) was part of a planned natural progression by Maxim Integrated to make Future Electronics a global supplier of its broad portfolio of power and analogue products. The franchise roll-out has been implemented in steps, starting with the Americas franchise in 2016, followed by an extension to cover Asia in 2018.
The new extension into the EMEA region is effective from 1st January 2021.
The leading position which Maxim Integrated enjoys in many sectors of the analogue and power semiconductor market complements Future Electronics' strength in its core industrial, automotive, consumer, lighting, medical, and IoT markets. Manufacturers in these markets benefit from Future Electronics' Complete Solution Design approach - a business model which draws on expertise and support to deliver outcomes in the analogue and power domains such as reducing energy consumption, implementing new sensing capabilities, or improving the signal integrity and data rate of communications interfaces.
Patrick Moore, managing director, Worldwide SMB Sales & Distribution of Maxim Integrated, said: "Future Electronics is playing an important role on the world stage by supporting design engineers on their journey through solution discovery, evaluation and adoption. Adding Future Electronics to our distribution network in EMEA provides complementary value to our strong existing channel and increases the product and supply chain support available to our customers throughout the region."
Karim Yasmine, corporate vice president of strategic supplier development of Future Electronics, said: "Future Electronics' guiding principle is to Delight the Customer with best-in-class products and solutions, as well as a renowned portfolio of engineering, design support and logistics services. We are proud that Maxim Integrated has recognized the strength of the Future Electronics offering by completing the extension of its franchise to give us global coverage of its outstanding portfolio of products."
About Future Electronics
Future Electronics is a global leader in electronics distribution, recognized for providing customers with global supply chain solutions, custom-tailored engineering services and a comprehensive suite of passives and semiconductor products. Founded by Robert Miller in 1968, Future Electronics has over 5,500 employees and operates in 169 offices in 44 countries around the world. Future Electronics is globally integrated, with a unified IT infrastructure that delivers real-time inventory availability and access to customers. With the highest level of service, the most advanced engineering capabilities, and the largest available-to-sell inventory in the world, Future's mission is always to Delight the Customer®.
For more information, visit www.FutureElectronics.com.
About Maxim Integrated
Maxim Integrated, an engineer's engineering company, exists to solve the designer's toughest problems in order to empower design innovation. Our broad portfolio of high-performance semiconductors, combined with world-class tools and support, delivers essential analog solutions including efficient power, precision measurement, reliable connectivity and robust protection along with intelligent processing. Designers in application areas such as automotive, communications, consumer, data center, healthcare, industrial and IoT trust Maxim to help them quickly develop smaller, smarter and more secure designs. Learn more at https://www.maximintegrated.com.
Press contacts:
Mark Britton, Marketing Communications Director, Future Electronics
Tel: +44 1784 275092 Email: mark.britton ( @ ) futureelectronics dot com
Courtney Taylor, TKO Marketing Consultants
Tel: +44 7751 310917 Email: courtney ( @ ) tko dot co.uk
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