FusePump to Present at TUI & Commission Junction Affiliate Day
TUI are hosting an affiliate day, giving publishers insight into their plans for 2013. FusePump are presenting on data feeds & affiliate marketing tools.
- (1888PressRelease) November 24, 2012 - Winter is here and, once Christmas is over, many Brits will consider escaping the British weather and heading for the slopes or the beach. January is one of the peak periods for the travel industry and the approaching season is a great time for travel affiliates to optimise their revenue.
To help their affiliates make the most of people's desire for cloudless skies and powdery snow, leisure travel company TUI are hosting an Affiliate Day on Wednesday 28th November. The day aims to provide affiliates with insight into the forthcoming year for Thomson and First Choice, both in terms of affiliate marketing and the company's overall strategy.
Taking place at the offices of TUI's performance marketing partner Commission Junction, the day will reveal the brands' key objectives for 2013, plus new developments in their affiliate programme and for the business in general.
FusePump have been invited to present at the Affiliate Day and Stephanie Wong, Account Manager at FusePump, will be explaining how affiliates can make the most of FusePump's affiliate marketing tools.
TUI affiliates will be able to find out more about the potential of data feeds, as well as how they can utilise these tools - FusePump's FeedCreator, AdCreator and WidgetCreator.
With the tools affiliates can select specific products from within the TUI data feed and use them to create engaging adverts and widgets. As the products are pre-selected, they can be targeted towards the audience, providing product interaction and an increase in conversion rates.
Lina Patel, Head of Partnerships at FusePump, is pleased with the opportunity. "It's great that TUI and CJ have invited us to take part in the affiliate day so that we can spend time with publishers and help them to innovate their websites through the use of data."
About FusePump
FusePump provide simple and profitable marketing technology solutions for e-commerce retailers. FusePump's e-commerce marketing platform allows websites to effectively promote their products in all the major online channels (affiliate, comparison shopping, marketplaces, search, display etc.) with little or no technical effort, improving the consumer buying experience and driving increased sales. www.fusepump.com
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