Fleishman-Hillard Vanguard and Lenovo draw students' attention to innovation
Fleishman-Hillard Vanguard has organized and provided PR support for the students conference «Innovative projects to guarantee the successful development of society and businesses » within Lenovo's 'Do Network' project - a site which unites active, vital people, inventors and enthusiasts to exchange experience, skills and knowledge.
- (1888PressRelease) February 15, 2012 - Fleishman-Hillard Vanguard has organized and provided PR support for the students conference «Innovative projects to guarantee the successful development of society and businesses » within Lenovo's 'Do Network' project - a site which unites active, vital people, inventors and enthusiasts to exchange experience, skills and knowledge.
The conference which took place in 'Digital October', was devoted to discussing the most interesting projects in the field of science and technology and real problems which can be solved using innovative solutions. Representatives attended from renowned international and Russian companies, high schools, public and scientific organizations. Speakers included representatives from: AlterGeo, AVITO.ru, Beeline, Cisco, Intel, Lanwell, Mail.ru, Odnoklassniki.ru, Skype, Association CFA, "Izvestia" newspaper, Kaspersky Lab, MGTU of D.C. Bauman, M.V.Lomonosov MSU, EF's online school Englishtown and "SKOLKOVO" fund.
Experts presented their policies on innovation, gave examples of interesting projects and also shared their views on the qualities which innovators should possess. The conference was continued with three parallel thematic sections devoted to new ideas and inventions. Themes included «New technologies available for education», «Innovations for a solving traffic jams in big cities», «Products of the future which will change our lives for the better». During the event Ilya Pozharsky, Director of communications for Lenovo in Russia and the CIS countries, told audiences about the 'Do Network' program, invited them to join the project to offer ideas and support the projects of others.
«Lenovo aspires to help young, active users cope with the challenges they put before themselves. It is not only a question of new technologies for those who have become frightened to dream and to act: We are convinced that the experience gained by participants of the conference, will help them to bring their ideas to fruition, however difficult they might seem» Tatyana Timofeeva, Head of Lenovo's Marketing department in Russia and the CIS countries commented.
In the conference around 300 students from leading Moscow universities took part, including the Moscow State University of M.V.Lomonosov, the Moscow State Technical University of N.E.Bauman, the State University - Higher School of Economics, the Moscow engineering-physics institute, the Moscow Aviation Institute and other educational institutions. The author and the leader of the «They've made it!» program and Finam FM Elena Lihacheva, Director of New Media Ideology school Ilya Balahnin, and the editor-in-chief of Nomobile.ru Nikolay Turubar acted as moderators for the event.
PR support for Lenovo in Russia is provided by Fleishman-Hillard Vanguard.
About the company Lenovo
Lenovo (HKSE: 992) (ADR: LNVGY) - is a technology company with more than 21 billion US dollars in capital, the second-largest manufacturer of personal computers in the world, with production in more than 160 countries. The Lenovo business model is based on innovation, operational efficiency and both deep strategic planning and execution. The company develops, makes and sells reliable, high-quality, safe and easy to use products and also renders professional services to customers worldwide. Products include business personal computers under the Think brand, computers for individual users under the Idea brand, servers, workstations and mobile Internet devices, including tablets and smart phones. Lenovo is one of the Fortune Global 500's largest international companies. The basic research centers of the company are located in Jamato, Japan; Beijing, Shanghai and Shenzhene, China; and also in Raleigh, Northern Carolina. More detailed information can be found at www.lenovo.com/ru
Fleishman-Hillard Vanguard is a joint venture created in December 2007 by Fleishman-Hillard (Omnicom Group Inc.), a leading international communications agency network, and Vanguard PR, Russian agency founded in Moscow in 1993. Since 2008 the agency is developing an affiliate network in the CIS countries, including Ukraine, Kazakhstan, Belarus, Azerbaijan and Uzbekistan under Fleishman-Hillard Vanguard brand with a Moscow hub. The agency is a part of a local cross-communications group that includes BTL/event specialist Elefante and creative/media Orta Media. Agency specialization is corporate reputation management, financial communications, government relations and public affairs, marketing and integrated communications, digital, technology and healthcare. www.fhv.ru
Fleishman-Hillard Vanguard is a founding member of the Association of Communication Consultancies (country member of the International Communications Consultancies Organization). The agency is also actively involved in work for the Russian PR Association, Association of European Businesses, Russian Association of Managers and Russian Union of Industrialists and Entrepreneurs.
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