European Tourism Academy Becomes A Part Of World Capital Of Culture And Tourism Program
On the occasion of the acceptance of EUROPEAN TOURISM ACADEMY as one of the world entities entrusted with the management of WORLD CAPITAL OF CULTURE AND TOURISM program the academy was congratulated for her outstanding contribution to solving humanity XXI century challenges and for innovative policies for heritage safeguarding and cultural promotion.
- (1888PressRelease) January 04, 2016 - The message of The President Office of European Council on Tourism and Trade announcing the status of EUROPEAN TOURISM ACADEMY as one of the managing agencies of WORLD CAPITAL OF CULTURE AND TOURISM prizes mentioned that:
"Over the past decade, the members of the European Tourism Academy have made a significant contribution to strengthening the intellectual and economic potential of the world. Many prominent European scholars worked here. Their efforts contributed in large measure to the creation of the theoretical and practical foundations that enabled the development of world culture, tourism and diplomacy and contributed to our ability to resolve cultural problems.
Today, in the context of modernising the world economy and managing its transition to an innovative path of development, it is important to significantly enhance the effectiveness of the Academy.
We need to ensure the widespread use of theoretical developments and technologies in tourism, diplomacy and culture. Of course we also need to expand relations between the Academy and academic centres in Europe and abroad.
I am confident that your knowledge and experience will continue to be useful in the European cultural, tourism and diplomatic stage and will help ensure tourism and environmental safety of Europe and the world."
The European Tourism Academy works on realising and extending the scientific potential of European cultural, trade and tourism industrial complex.
2015 was a year of accomplishments for EUROPEAN TOURISM ACADEMY as the institution had become from November 2015 a member of UN Academic Impact initiative, a global network of universities that support UN values and goals.
United Nations Academic Impact is a United Nations initiative to align institutions of higher education, scholarship and research with the United Nations and in the compliance with Sustainable Development Goals .
European Tourism Academy under the supervision of The Council on Tourism and Trade has contributed with significant global reach, and can make an important contribution to the achievement of the SDGs, particularly in the areas of job creation, sustainable consumption and production and the preservation of natural resources.
WORLD CAPITAL OF CULTURE AND TOURISM program carved out by the World Tourism Institution-EUROPEAN COUNCIL ON TOURISM AND TRADE had marked outstanding succesess in the last span of time. According to a PR report among te latest winners: Ashgabat-World Capital of Culture and Tourism and Turkmenistan capital received an impressive mass media coverage in television spots and printed press and radio shows in value of more than 16 million euros and Dushanbe, Tajikistan capital obtained a media coverage of more than 21 million euros reflecting their cultural achievements and world capital of culture and tourism status.
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