eRevMax reports strong recovery signals for Malaysian hotel sector
Advance bookings reach almost 95% in August, compared to January, showing extremely positive sentiment among bookers.
- (1888PressRelease) August 28, 2020 - Advance hotel bookings is on the rise for Malaysian hotels, even though international travel is off limits, as per latest report from travel technology leader eRevMax. The company has been tracking reservation trends for its connected properties since the beginning of the pandemic and is now witnessing reservation growth in various geographies worldwide.
Holding January 2020 as constant and computing the % change across the following months, this report reflects the reservation trends, based on data processed by eRevMax for its client hotels in Malaysia.
Malaysia – Positive Travel Sentiment
Malaysia closed its borders to international tourism in March, like the rest of the world. The South East Asian country, which was one of first to get hit by the coronavirus, started opening travel and tourism activities since June. It relaxed its lockdown measures and allowed interstate travel to resume and opening of various services including amusement and water parks, spa, and reflexology centres, among others. In July, Malaysia reopened its borders partially to medical tourists, and earlier this month, the country announced its travel bubble with Singapore.
The reopening announcement met with a surge in bookings. In July, the number of bookings processed by eRevMax, improved to 72% of January, and in August, it has reached almost 95% so far, showing extremely positive travel sentiment in Malaysia.
"The resilience of the hospitality sector has never failed to amaze me. It is very reassuring to see this revival in demand amidst a pandemic situation. If we look at Malaysia, January is the peak tourist season while July-August is relatively low on tourism activity. Seeing reservations close to high season level is a testimony to people embracing travel again as witnessed from the sharp growth in advance booking numbers,” commented Udai Singh Solanki, Co-CEO & CTO, eRevMax.
eRevMax continues to provide seamless connectivity and business intelligence solutions to thousands of hotels worldwide. It is constantly monitoring booking data across geographies. The company plans to publish country reports for key markets to showcase relevant booking trends and traveller expectations for hotels to use and rebuild their distribution strategies.
About eRevMax: eRevMax is a travel technology company that assists hotels through channel management, rate intelligence and connectivity solutions. The company connects multiple online channels to the hotels’ PMSs to seamlessly deliver ARI updates and reservations. eRevMax is known for its stable solutions with 99.9% product uptime and provides 24x7 customer support. It works closely with around 400 channel and technology partners assisting over 9000 hotels worldwide to increase revenue opportunities and streamline business processes. It is the connectivity partner of choice for large hotel groups, mid-scale chains as well as independent properties in both luxury and budget segment worldwide providing solutions through its core product brands - RateTiger, LiveOS and AgentX101.
For more details, please visit https://www.erevmax.com/ or contact us on marketing ( @ ) erevmax dot com
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