Epom ad serving solution has been developing at the rapid paste in 2013, and yet, the growth, displayed in Q2, 2013 has overcome our most ambitious expectations.
Epom is launching the new RTB Department within its IT division. The new subdivision will handle integration of the RTB-model into Epom solutions in terms of its technical aspects.
Epom has announced about the launch of Multi Targeting Channels for its Publisher and Enterprise solution. Ad content can be delivered now to multiple publishers using one piece of code.
Epom Ad Server announced about a number of enhancements in its Ad Serving Platform. Refining measurement mechanisms, mass targeting capabilities and new banners preview functionality are among them
Epom has announced about receiving a membership from Interactive Advertising Bureau. IAB standards and guidelines are intended to drive the growth and development of internet display and mobile advertising by regulating norms for advertisers, publishers and ad networks.
Epom has aquired a membership in Direct Marketing Association (DMA) on June 12, 2013 to work together and develop innovative technologies that raise advertising and marketing ecosystem.
Epom has officialy become a member of Mobile Marketing Association, which give the company an opportunity to participate actively in development of mobile standarts.
This month Epom Ad Server has introduced new and valuable improvements to its ad serving platform's basic functionality, and also expanded it by launching the new features.
Epom launched Smart Ad Optimization, a new service that is aimed to maximize advertisers revenue by providing automatic ad campaigns optimization tools.
Epom, the international ad serving and ad management solutions provider, has signed a partnership agreement with Wooga, social network game and mobile developer.
Epom has reported some telling numbers pointing to how large the company's online display and mobile advertising markets are. The reported data illustartes the growth over a period from Q2 2012 to Q1 2013.
Epom informed about an update to eCPM Optimization algorithms, unique feature that automatically prioritizes all advertising campaigns according to each campaign's performance.
Epom has presented 1Q, 2013 Epom UniMobile efficiency report. The released data, in particular, cover the changes in publishers' revenue, influenced by the implementation of UniMobile technology.
Epom today announced an update to email advertising solution. This service enables high quality advertisers to promote their ad campaigns through emails. Agencies and companies can reach into developed, niche markets through a trusted source and recipients hear about products and services relevant to their interests.
Epom Market announced about innovating mobile division. It now covers all verticals and countries, unites top quality publishers with direct advertisers, providing them with turnkey set of tools for monetizing their apps and mobile sites.
Epom, the international ad serving and ad management solutions provider, and the world's largest content delivery network (CDN) EdgeCast Networks, today announced a joint agreement to open local content delivery for Epom's customers.
Epom, the international ad serving and ad management solutions provider, announced about new changes in Ukrainian office. New Chief Technology Officer (CTO) Artur Rakytskyy will take over management of Epom, Ukrainian Office. He will continue to be supported by long-standing Chief Technology Officer and CEO of Epom, Anton Ruin.
An improved analytics solution provides detailed insights into the performance of ad campaigns, ad placements and banner sizes, records and simulates sales trends every 10 seconds.
Epom, the global provider of ad serving technologies and owner of its own ad exchange marketplace Epom Market, significantly refined Epom Analytics, added Campaign Tracking and released UniMobile service for publishers.
Epom summarized in its infographic findings from 2011-2012 about proportions of impressions in mobile devices by region, world's top mobile operational systems and advantages of mobile Epom ad server for mobile ads.
Launched 2010, Epom, the leading provider of new-generation ad serving and
management services, has announced its latest raise a $ 1,2 million private investment.
Epom announced about the launch of a new service - Epom Market Direct Ads. In addition to the traditional revenue share model of selling ad placements, the new service affords the possibility of direct selection and buying of the best placements.
Epom Ad Server announces that their new office in Kiev, Ukraine, has started functioning. The new branch office of Epom has been opened to continue the company's expansion in Europe dictated by the swift growth of online advertising market in Europian countries and globally.
Designed primarily with CPA Networks in mind, Epom Network solution offers all types of action tracking, multiple auto optimisation options, settings for prioritizing affiliate offers, possibility to implement and automatize rates by countries, real-time reporting.
Epom RTB market for mobile gives publishers an opportunity to organise their own space for mobile ads, so they can sell their ads directly. Epom Market allows all advertisers to narrow on a specific target group and pay for the impressions they want.