ELEMENTA DESIGNS Launches E-Mail Marketing Campaign to Designer-Hospitality-Contract Segment
Designer and manufacturer of luxury outdoor furnishings, Elementa Designs, begins the 2012 design season with an on-going electronic communication effort focusing on messages to the design-hospitality-contract trade.
- (1888PressRelease) March 01, 2012 - Elementa Designs, designer and manufacturer of luxury outdoor furnishings, has launched a multi-faceted e-mail marketing campaign direct to the designer-hospitality-contract segment. The campaign is designed around inspirations and trends within the luxury outdoor living category. Focusing on to-the-design-trade showrooms and their customers, the e-blasts will be distributed on a monthly basis.
Through quotations, images and observations from the seasonal fashion runways to global elements, Elementa Designs' electronic communiques will convey the company's focus in the category. The e-blasts are designed to be re-purposed by the brand's showrooms for individual marketing efforts.
"At the urging of our customers, the campaign and the targeted information it will bring on a monthly basis was designed to assist in their content marketing efforts including their showroom-level eblasts and local design association newsletters," said Glenn Jones, president, Elementa Designs. "With content directed at informing and engaging its recipients, we look to this campaign to be well received across our marketplace and an example of our commitment to assist our independent showrooms in their marketing efforts."
The inaugural edition of the Elementa Designs email campaign features the "Inspiration" theme and highlights the company's Winnetka collection of designer mission style indoor/outdoor furnishings. The Winnetka echoes American historic design as it is handcrafted of teak in a distinctive mission style. This collection is designed to be equally at home inside or out. Included within the collection are deep seating units; three-cushion sofa, lounge chair, ottoman and three occasional table designs.
Elementa Designs, headquartered in Spring, Tex., has been providing to the trade furnishings since 2001. For more information about the line, visit www.elementadesigns.com 281.826.0080.
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