eClerx Partners with Digital Analytics Association Atlanta Symposium
eClerx personnel will be on hand at the event to discuss their recently-released whitepaper, "Solving Your Web Analytics Staffing Dilemma: Optimized Digital Analytics Can't Happen Without an Optimized Analytics Team."
- New York, NY (1888PressRelease) May 17, 2012 - WHO:
eClerx is a strategic partner for Fortune 500 companies driving sales and marketing insight through data management and analytics.
WHAT:
eClerx has partnered with the Digital Analytics Association (WAA) as a sponsor to bring together the best minds to discuss various issues in the area of data analytics. The theme of the half-day event is Explore the Intersection of Insights, Technology and Technique.
The whitepaper outlines solutions for web analytics teams to leverage all sources of web analytics talent (direct hires and contractors, strategic and specialist consultants and outsourced service providers like eClerx) to derive strategic insights to grow their organizations' bottom line. The whitepaper is available at: http://bit.ly/y5qc5Q
WHEN:
May 17, 2012 at 12:30 - 7:00 PM
WHERE:
This annual DAA Atlanta Symposium will be held at the W Hotel - Atlanta Midtown (188 14th Street NE)
Registration link: http://www.digitalanalyticsassociation.org/events/event_details.asp?id=198601
DETAILS:
The event will showcase how companies are leveraging technology and research to address various business challenges in their industry. The event includes speakers from The Coca-Cola Company, eBay, Expedia, IBM, Turner Broadcasting System Inc., UPS, Keystone Solutions and others.
The opening keynote by Joe Megibow of Expedia will be on the topic of Finding Talent and Career Development. Panel discussion topics include Finding Talent and Developing Analytic Talent, Business Impact of Analytics and Mobile Analytics.
About eClerx:
eClerx is the leading knowledge process outsourcing company providing middle and back office operational support, data management and analytics solutions to sales and marketing organizations. With the industry's largest offshore third party web analytics team, eClerx is focused on the burgeoning digital marketing universe, servicing Fortune 500 and Internet Retailer 500 scale companies. Incorporated in 2000, eClerx provides its clients with expertise in consulting, rigorous process workflows, automation and improvement to help reduce costs and correct long-standing process inefficiencies. With corporate offices in New York, London, Silicon Valley, Austin, Chicago, Dublin, Singapore and Dalian (China), eClerx employs over 4,500 professionals across five delivery centers worldwide. For more information, visit www.eClerx.com.
About The Digital Analytics Association (DAA):
The DAA is a not-for-profit, volunteer-powered association that helps members like Adobe, Expedia, SAS and Yahoo! become more valuable through education, community, research and advocacy. The DAA was founded as the Web Analytics Association in 2004. The organization has more than 2000 members worldwide, representing forty countries and a broad spectrum of expertise. For more information about the DAA, or to become a member, visit the DAA website at: www.digitalanalyticsassociation.org.
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