Eaze Chat Promulgated at NASSCOM Product Conclave Event

At the forth edition of NASSCOM's Product Conclave in Gurgaon, iN Technologies, a proud member with NASSCOM, promulgated its recently launched product, 'Eaze Chat- A complete live chat solution'. End Quote

Ithaca, NY (1888PressRelease) October 01, 2014 - NASSCOM successfully organized the forth edition of the Product Conclave at 'The Leela', Gurgaon. The event was a great platform for young technical businesses to showcase themselves and learn from some of the great leaders in the industry. Top members from iN Technologies also marked their worthy presence in this event to interchange better marketing strategies.

This event also served as a strong platform for promoting Eaze Chat- a complete live chat solution by iN Technologies. Though quite new in the market yet it has received huge appreciation. It is a SaaS- based model and offers a cloud based customer engagement solution. It enables you to support and resolve the queries of your valuable online customers. Features such as Real Time Visitor Monitoring, Physic Mode, Canned Messages, Chat History, Reports, SSL Connection, Geo-Location Tracking offer you enough tools required to meet your sales target and set newer benchmarks.

Since its inception in 1988, NASSCOM has tremendously contributed for the growth of IT sector by providing a platform for the IT firms to interact and share the ideas. This Product Conclave Event was also one of such efforts from NASSCOM.

Speeches from some top leaders were very enlightening for everyone present at the conclave. Ravi Gujraj, Chairman & Co-founder of Frictionless Ventures Pvt. Ltd. emphasized on the need of modern products to be based on "mobile-first" concept and also shared his belief that people with design thinking capabilities will drive companies forward.

Hemant from Sapience talked about how he used the Indian market to test and refine his product before going global. For selling globally, he used in-country sales partners/resellers. He also said that he moved to a cloud model against an on-premise model. Although there was an initial dip in the revenues, SAAS model provides a good revenue pipeline.

Ambrish Gupta, CEO & Founder of Knowlarity Communications, delivered another motivating speech that was mainly focused on the hiring process of the startups. He explained that a startup should hire such staff that is 'willing to work', instead of a usually chosen 'skilled to do a certain job well'. He mentioned that as the company grows, the focus should gradually shift to choosing the ones with the skills.

For Eaze Chat, the event served as a good platform for its business elevation, as it allowed an effective interaction with some new potential clients, resellers and partners. But more than that, Mr. Rishabh Jhol, the VP at iN Technologies, finds this event an encouraging and learning experience. He appreciated the efforts from NASSCOM and said, "The conclave was not only a great opportunity to learn from the experiences of successful product companies' founders and executives, but also a substantial thought-leadership exercise that will push the Indian IT-products industry forward."

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