Diamonds International(R) Named as Title Sponsor of Taste of Playa 2011

Title Sponsor Announced for Annual Taste of Playa Culinary Event. End Quote

(1888PressRelease) October 19, 2011 - Playa del Carmen, Mexico - Taste of Playa's Executive Committee is very pleased to announce that Diamonds International® has been named as the title sponsor for the third annual Taste of Playa, the Riviera Maya's premier culinary festival. Diamonds International® Taste of Playa will be held on November 20, 2011 in Parque Fundadores on the shores of the Mexican Caribbean.

Diamonds International®, with more than 125 locations in the Caribbean, Mexico and United States, is the largest duty free jeweler in the world. Renowned for their top-caliber customer service, extensive selection of quality merchandise and value pricing, Diamonds International® has pioneered the art of duty free shopping in the Caribbean and online. Diamonds International® offers a wonderful selection of classic, fashionable and modern fine jewelry from some of the most sought after designers in the world, all crafted by master jewelers who understand the true meaning of quality. With customers from around the world, Diamonds International® provides the finest jewelry brands to satisfy their wide range of trends, tastes and prices. Diamonds International® understands that jewelry is an expression of the person wearing it.

"We are absolutely thrilled that Diamonds International® will head our list of event sponsors this year." remarked event Chairperson Monica Hartlief. "Diamonds International® is truly an icon in the world of fine jewelry. Their name evokes a sense of high quality and service and we feel that their support as title sponsor will contribute in making Taste of Playa the international destination event that we have always envisioned. We are very proud and honored to present Diamonds International® Taste of Playa 2011."

Diamonds International® Taste of Playa will offer residents and visitors alike a unique opportunity to sample a wide variety of cuisines from 40 different restaurant and bar participants from all along the Riviera Maya. In its third year, 7000 people are anticipated to attend this day-long event.

Diamonds International® Taste of Playa is a community-oriented culinary event celebrating the creativity and diverse cultural influences of chefs throughout the Riviera Maya. Playa del Carmen's third annual Diamonds International® Taste of Playa has been announced for November 20, 2011 and will once again be held in Parque Fundadores. The event is open to the public with tickets and all-inclusive VIP passes available for sale on the official event website http://www.tasteofplaya.com.

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