Dance away your blues with Asia's premier electronic dance music festival "Sunburn"
It's back, and in a much bigger way - with well laid-out plans that promise to send thrills down your spine. Sunburn Goa, 2011 celebrates its fifth anniversary this year and is busy pulling out all stops to make this the mother of all festivals. From December 27th -29th, around 30 crore investment will be poured into this extravaganza at Candolim, Goa.
- (1888PressRelease) November 30, 2011 - The new buzzword on the party street is 'Sunburnite' and the early bird fuel gauge online went from full to empty in 48 minutes flat. More than 46 thousand people partied at Sunburn last year and this year Sunburn will see over 1 lakh people attending the three day festival. Adding to the glitz and glamour of the event, Harvey Goldsmith, the man known for producing and managing some of the biggest names in the business - from The Rolling Stones to Dame Shirley Bassey to Elton John to The Black Eyed Peas will now head to Goa. The sets will have video-mapping for the first time which has never been seen in India before.
This year for the first time Sunburn brings down the European style Arena gigs Sunburn tour scheduled for mid- December with a crowd capacity of 5,000 and above. This versatile venue has an intimate feel where all visitors are treated to fantastic stage views allowing them to enjoy the full-blown entertainment experience. Big names from the electronic music industry like Pete Tong, Gabriel & Dresden, Jerome Ismae -ae, Perfect Stranger, Laughing Buddha, Rae, Brute Force will grace Sunburn's shores for the first time ever to set the festival on fire! What's more… Sunburn also brings back the biggest crowd favorites like Above & Beyond, Jalebee Cartel, Funkagenda, Pearl, John 00 Fleming, Skazi, Ma Faiza, Anil Chawla & Dale Anderson, Liquid Soul, Sanjay Dutta, Lost Stories, Nawed Khan and Shaanwill.
Larger arena will have four main stages and three small stages. The Main stage will cover all the major genres of electronic dance music - trance, house and techno; the other stages will showcase live / experimental, where fresh and unexplored talent will be promoted. For the first time, Sunburn is offering a level above VIP- VVIP Tables and one stage is also dedicated to live bands this year. These stages are designed keeping in mind the creativity and unique Sunburn experience which will be consistent through the whole festival. Dry ice machines and an 80 foot stage will lend majestic experience to the festival scheduled to stream live in 80 countries.
For all the love birds, Sunburn has launched the 'Get hitched' contest.
If you think you are the 'IT' couple in town and want an equally crazy wedding to make your 'I dos' memorable, we give you a chance to make history. Sunburn gives you a once in a lifetime opportunity to win a chance to get hitched at Sunburn. A lucky Couple will exchange rings on the main stage at 6pm on 28th December and the ceremony will be live streamed to a million eyeballs. For the passionate lomographers whose idea of fun is taking random pictures; Sunburn has launched the Sunburn'T contest. A whacky, out of the box snap shot can get's amazing gifts from Canon and Sunburn. So here's musical journey that takes you to a lyrical paradise and beyond.
Recognized as one of the best music festivals in the world by CNN, Sunburn aims to promote music tourism in the country. Giving larger than life experience and a chance to take away precious memorabilia from the festival it will showcase Gitanjali Crystal ball and limited edition Sunburn Vardenchi Bike which would be available for sale.
This year, special travel packages have been introduced in keeping the youth as prime focus for the event. Thomas Cook (India) Limited has designed exclusive 3 night package. This package is inclusive of an attractive and diverse range of options for accommodation near the festival venue, breakfast, airport transfer and 3 day festival VIP / Regular pass. You can also book tickets to the festival on Bookmyshow.com, the exclusive online ticket booking partners.
Sunburn is an eco-friendly forum and in partnership with United has undertaken the Sunburn "Leave no Trace" campaign to reach out to the free-spirited youthful fans of Sunburn. Along with recycling garbage cans for plastic, glass and other items, volunteers along with Sunburn enthusiasts will have the opportunity to clean the venue during and after the event, to restore the beach to its original beauty. Also, the entire lighting of the Sunburn event will be switched off for five minutes, with the crowds waving neon sticks to pledge their support for energy conversation. There will be an electric tree at the Sunburn venue, where people can leave messages and tips on how to make "Leave no Trace" part of your daily lives. Also, people can donate and borrow books at the "Leave no Trace Library", promoting reuse of paper.
For those of you who missed the scorching heat of December in Goa here's some great news; Sunburn coming up with exciting Sunburn cafes in Mumbai and Goa to enhance the sunburn experience. While the festival is gaining tremendous organic growth with the expected turnout this year being close to 100,000, this business expansion is a strategic step towards taking the brand beyond the festival. To add to their expansion, Sunburn plans to go global- Percept is also looking at taking the Sunburn experience to global destinations like Dubai, Bali, Malaysia and Sri Lanka. With this move, Percept will be the pioneer in taking an Indian intellectual property in electronic dance music (EDM) to the global arena. For the first time ever, they will be creating a "glocal" music experience, where music and talent that is produced locally will be exported to the global arena.
Sunburn, 2011 will also see fans from all across the globe filming their experience at the Asia's biggest electronic and dance music festival. The videos shared by the thousands of fans will then be edited and put together into a 90 minute film by Percept Picture's Joint Director and creator of Sunburn, Mr. Shailendra Singh. The film is inspired by "Life in a day" by Ridley Scott. The film will be available for viewing on Youtube.
For all the aspiring DJs, 'The Sunburn Lenovo DJ Star Contest' is not to be missed as it aims to showcase the mixing talent of amateurs. The contestants will have to make a 30 minute mix for the contest, which can be made using the Lenovo DJ Star application software. The contestants will have a "bank" of tracks to choose from each genre, or can even pick out tracks from their own pool of tracks. Post the shortlist phase, Sunburn will put out about 25 mixes for users to vote on. The mix with max votes will win the contest. The gratification for the contest is a Lenovo Laptop, ticket to Sunburn. The major gratification will be the Lenovo DJ star will perform at Sunburn at the Lenovo kiosk.
With a variety of experiences to choose from, Sunburn is set to make some tectonic movements in the global musical festivals map as it caters to a wide Indian and International audience this year and position Candolim as 'the' Dance Festival destination to the world. So, grab your sun-shades and pack your bags for an unforgettable fiesta this holiday season.
For more media queries, please contact: Perfect Relations - Hari I 9618883774.
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