Custommerce Service Excellence Foundation Incorporated
Announces Seventh Annual Convention in Chennai 15 / 16 September 2011.
- (1888PressRelease) September 01, 2011 - Custommerce, incubated by Servion Global Solutions in year 2003, has now been incorporated as a not for profit organization under Section 25 (a) of the Indian law. The newly incorporated 'Custommerce Service Excellence Foundation' has a National focus on Service Excellence for Global Competitiveness. Custommerce is open to all companies and will create a platform to help organizations derive business value from a customer centric approach. The seventh edition of The Custommerce National Convention, 2011 an annual event hosted under the aegis of Custommerce will focus on Customer Experience Strategies and how to use them as strategic differentiators. This year, the convention will be held in Chennai on September 15 & 16, 2011 at the Hyatt Regency.
The foundation announced that companies can partner as patrons or corporate members while professionals interested in the subject matter can opt for individual memberships. Titan Industries is the first patron member of Custommerce. In addition, many corporates and individuals have joined up as members of the foundation. The foundation is managed by a Board of Directors who come from very diverse professional backgrounds but committed to making India globally competitive through service excellence.
THE CONVENTION
A recent survey conducted on the state of customer experience indicated that today lack of clear strategy, processes and cooperation across an organization has emerged as the key challenge faced by Indian companies. Keeping this as the fundamental base, the theme for the seventh edition of the Custommerce National Convention, 2011 is themed as 'Customer Experience Matters'. The convention will have leading practitioners and professionals addressing the participants. The sessions will closely examine 'Customer Experience Strategies' and address it from different perspectives.
Speaking on the occasion, Mr. Ramesh Venkateswaran, Chairman - Custommerce & Visiting Professor at Indian Institute of Management Bangalore & SDM Institute for Management Development said, "The incorporation of Custommerce as an independent entity enables us to widen our footprint and reach many non-traditional verticals as well. This will empower us to continue on our vision path of creating customer centric organizations and consequently a customer driven economy. With support from members, the industry and media - we are positive that Custommerce will play a crucial role in defining the service delivery mechanism of corporate India."
"As a forward step towards that goal, we are delighted to announce the seventh edition of The Custommerce National Convention 2011 in Chennai. The convention is deliberately designed to offer participants not only the experience of learning, but experience the power of executing the learning into action. It provides a platform and a great opportunity for all participants to listen to experts who have successfully built and delivered world class customer experience programs and strategies", he added.
The event will have a mix of interactive sessions, hands on 'experience' sessions and well grounded theory sessions. The Custommerce National Convention will also equip participants with the know-how to build a road map to design, deliver and maintain relevant Customer Experience Strategies.
Mr. K. Balakrishnan - Managing Director & CEO, Servion Global Solutions, said "Most companies aim to excel in customer experience. While any company can improve portions of its customer experience, it takes more than ambition, good intentions and a few superficial changes to create lasting differentiation. We are happy that our collective efforts of the past seven years has today grown into a knowledge platform for exchange of best practices and domain expertise. As one of the leading players in Customer Interaction Management, we will continue to support the foundation to drive service delivery and enhance the customer experience."
Industry thought leaders and practitioners have been invited to anchor the sessions at Custommerce. The expert panel of speakers at the 7th edition of The National Convention include:
• Ronnie Battista, Executive Director and Experience Design at MISI Company, New York, USA
• Lori Bocklund, Founder and President of Strategic Contact Inc, Oregon, USA
• Prakash V. Shukla Sr. Vice President, Technology and Chief Information Officer - Taj Group of Hotels, India
• Scott Munro, VP CRM Product Management, CDC Software - Vancouver, Canada
• Somak Roy, Lead Analyst, Ovum IT - Hyderabad
The audience for this annual event would typically be CEOs and CXOs - Head of Sales, Service, Marketing, Chief Information / Technology Officers drawn from large corporate houses across Asia Pac and the Middle East . The convention will also offer an excellent opportunity for peer-level networking and sharing of ideas and experiences across industries.
The programme commences 4 pm on Thursday 15 September 2011.
The programme commences 4 pm on Thursday 15 September 2011.
For participation & registration, please visit: http://www.custommerce.org/upcoming_events1.aspx
For more information on Custommerce, please visit: http://www.custommerce.org/
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