Creative FX helps Stoneham Kitchens launch new vehicle fleet - and website
Leading bespoke kitchen manufacturer, Stoneham Kitchens, has had its new vehicle fleet wrapped as part of its branding campaign. The graphics, which promote their new website, were applied by signage specialist, Creative FX.
- (1888PressRelease) July 22, 2011 - Vehicle signage specialist, Creative FX, has wrapped a brand new fleet of vehicles for leading bespoke kitchen and furniture manufacturer, Stoneham Kitchens, as part of its branding campaign.
The vinyl wraps feature a clever 'peel back' design to reveal one of Stoneham's stunning kitchens. With each vehicle featuring a different kitchen, the liveries are designed to catch the eye of passersby and invite them to visit the company's brand new website, launched in March this year.
"We want to create consistency across all points of customer contact," says managing director, Adrian Stoneham. "As a premium brand kitchen with a Royal warrant, smart corporate vehicle livery is essential to our brand image."
So far it has taken the Creative FX team five hours to apply the graphics to five vehicles; all of which have recently been newly purchased by Stoneham Kitchens as part of its mission to meet and exceed future emissions requirements. Mr Stoneham says: "We recognise the importance of the environment, and extend sustainable practice throughout the organisation, from manufacturing to our vehicle fleet."
Creative FX and Stoneham Kitchens have been working together for over 12 years, in which time a considerable number of Stoneham vehicles have been wrapped. "Creative FX's professionalism, expertise and ability to respond rapidly to our requirements makes them an excellent business partner," says Mr Stoneham.
Coincidentally, the relationship between the two organisations extends much further back than 12 years, with Creative FX Director, Sean Davis sharing a heritage with the furniture manufacturer. "My ancestors grew up in Reginald Square, South East London, where Stoneham Kitchens first began back in 1864," says Mr Davis. "And we believe the two families knew each other."
Liveries, following the same design, will be applied by Creative FX to more Stoneham vehicles shortly to extend the brand image across the entire fleet.
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