Comediva Releases "Groupon: The Movie," Turns Daily Deal Service Into Parody Trailer Of Epic Proportions
Los Angeles-based Comediva, a female content-driven studio and website, has announced the release of "Groupon: The Movie", a parody trailer whose timing aligns with Groupon's recently announced IPO.
- Los Angeles-Long Beach, CA (1888PressRelease) November 12, 2011 - "Groupon: The Movie" imagines the online coupon service as a film of epic proportions, referencing everything from American Beauty to Requiem for a Dream to dramatize the idea of "Daily Deal" addiction.
"Many of us at Comediva are recovering Groupon addicts, so we wanted to take a comedic magnifying glass to what makes Groupon addicts tick," said "Groupon" co-writer and Comediva Editorial V.P. Linda Yvette Chávez. "We also played on the idea that Groupon feeds us a false sense of the American Dream. Yes, we're in a recession, but if we purchase a sunset cruise at fifty percent off that's okay, right?"
With the gigantic "Daily Deal" company under heat and speculation, Comediva was inspired to envision the movie version of the Groupon story, which envisions the movie version of mild-mannered CEO Andrew Mason as a stressed-out, power hungry character straight out of Scarface.
"The story of Groupon is hardly The Social Network," said "Groupon" co-writer/director and Comediva Production V.P. Emily McGregor. "Go watch some interviews with Andrew Mason -- he seems like a pretty nice guy. We thought it would be funny to take that character to the other extreme."
To watch "Groupon: The Movie", visit: http://www.comediva.com/groupon-the-movie
About Comediva
Comediva (www.Comediva.com) is a female comedy brand that creates original video and editorial content geared towards a smart, savvy female audience. Comediva's mission is to increase the presence of women in comedy and provide a one-stop shop for a girl to get her giggle on.
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