Chu Shu, Inc, Gives 'Silver Linings' To Hollywood Rally For Kids With Cancer Charity Event

Chu Shu, Inc. announced its support of the Eva Longoria-Parker Rally for Kids with Cancer charity event October 21st at the Hollywood Roosevelt Hotel by gifting Silver Linings, the only slim and fashionable antimicrobial shoe liner infused with Agion® silver which fights bacteria and moisture when wearing shoes without socks and extends the life of expensive shoes by keeping feet fresh and dry. End Quote

These innovative inserts keep feet odor-free and dry, with bacteria-banishing and moisture-wicking features and a non-adhesive grip backing and are so

Los Angeles-Long Beach, CA (1888PressRelease) October 27, 2010 - Today, Chu Shu Inc., developers of the petite and fashionable antimicrobial shoe liners for women, announced its support of the 'Eva Longoria-Parker Rally for Kids Cure for Cancer' charity event, held Saturday, October 23rd at the Roosevelt Hotel in Hollywood, California, by gifting its 'Silver Linings' to all the ladies who made this event possible. They were welcomed by all the 'rallyers' who said they could have used them during the months of running around preparing for this event. Infused with Agion® silver, these slim and pretty half-soles will protect her expensive and favorite shoes from perspiring feet, when wearing them without socks or stockings. These innovative inserts keep feet odor-free and dry, with bacteria-banishing and moisture-wicking features and a non-adhesive grip backing and are so slim that they won't alter the way her shoe fits.

Silver Linings were designed and developed by New York businesswoman, Jenn Chu, who saw a personal need for a slender antimicrobial shoe liner for women to wear in their shoes with bare feet that would cut down on perspiration and odor and protect expensive shoes from being damaged (www.silverliningsnewyork.com). Ms. Chu recently won first place in the Science Industry and Business Library's first annual New York StartUP! Business Plan Competition, for offering innovative solutions for busy, fashion-conscious people, with her first product, Silver Linings.

Lisa Foster, of Santa Cruz Holistics, (www.santacruzholistics.com) known for its brand-building of healthy and holistic products, comments, "'There wasn't a woman at this event that wasn't thrilled to have finally found a fashionable solution to the dilemma of perspiring feet and ruined shoes." She continues, "Even men wanted 'Silver Linings' for their shoes!"

The celebrities who gladly received 'Silver Linings' included: Eva Longoria-Parker, Gene Simmons, Shannon Tweed, Natasha Alam, Carlo Rota, Bai Ling, Greg Vaughn, Sofia Milos, Chrishell Strause, Jason Kennedy, Maria Conchita Alonso, Tony Parker, Ashlan Gorse and Christina Milian and Robin Antin. 'Silver Linings' will be participating in the spring 2011 Oscars®.

Silver Linings are made in the U.S. and come in a package of three pairs, retailing for $15.99. One-size-fits-all with each pair lasting for about 30, 12 hour wears. One pair is recommended for each pair of shoes and no trimming is required. Currently available at www.silverliningsnewyork.com, they are soon to be available at fine retailers and internet retailers everywhere.

Checkout http://www.mackeonis.com for more details and information.

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