Chief Executive Officer John N. Brennan of Dr. John Brennan Coaching Releases Second Non-Fiction Book: Consultative Selling Skills

Top Quote Dr. John Brennan of Dr. John Brennan Coaching released a non-fiction book through CreateSpace in May 2014. End Quote
  • Rochester, NY (1888PressRelease) June 28, 2014 - Dr. John Brennan of Dr. John Brennan Coaching released a non-fiction book through CreateSpace in May 2014, a result of 25 years of coaching and training of sales people to sell, while selling the moving target of his own company's services.

    The book, titled 'Consultative Selling Skills: Revised and Updated', which is the revised edition of the original 2008 book, 'Consultive Selling', focuses on educating and informing sales representatives, sales managers, and VPs about the reasons they should take a second look at the way you approach selling in the new "green" age, to suggest some new strategies, and polish up some age old skills to enable change.

    Urged by friends, colleagues, and customers to put down on paper what Dr. Brennan knows to be true about this very dynamic profession he said, "If you believe that the business world is changing, that the way customers buy is changing, and that the profession of selling is changing, than this is the book for you. If you have a thorough understanding of the forces of change affecting your industry and your profession and if you are willing to take a hard look at some assumptions about selling that may have served you well yesterday, then read on."

    According to Dr. Brennan, the new world belongs to those who welcome change, who ride the crest of change, and who understand that change, not stability, is the natural state of things. The sales force of most companies, he says, will shrink, and at the same time, the responsibilities and rewards of those that remain will expand. The rewards will go to the authentic, well-prepared well trained sales reps who can empathize with their customers.

    Dr. Brennan is the founder, owner, and sales trainer for Interpersonal Development, LLC, a sales training company based in Rochester, New York. Interpersonal Development helps sales organizations experiencing product, market, or cultural change win more business. Offering consulting services in sales development, Interpersonal Development's customized process combines Behavioral Modeling Process™ with an interactive climate that is supportive, nonjudgmental and engaging. Dr. Brennan has successfully helped companies like Kodak, Gannett, Volkswagon, Volvo, The Economist, Century 21, Pictometry, The Denver Post, Prudential, and many others substantially improve their sales and marketing results. He holds a BA in Social Sciences from SUNY, an MA in Social Work from Syracuse University, and a PhD in (what?) from the University of Rochester.

    For more information, visit: http://interpersonaldevelopment.com. You can also email Dr. Brennan at john ( @ ) interpersonaldevelopment dot com dot

    Released By: Covington Who's Who
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