CDC Software's Pivotal CRM Solution Recognized in Magic Quadrant for Sales Force Automation Report

CDC Software Corporation recognised by Gartner, Inc. as one of the leaders in the "Niche Players" quadrant of the Magic Quadrant for Sales Force Automation report. End Quote

(1888PressRelease) September 23, 2011 - Bangalore India - CDC Software Corporation, a global enterprise software provider of on-premise and cloud deployments, today announced it has been named by Gartner, Inc. as one of the leaders in the "Niche Players" quadrant of the Magic Quadrant for Sales Force Automation report.

According to the report, "CDC Software continues to gain momentum. Gartner has seen a 50 percent increase in deals in which the vendor has been considered in the past 12 months." The report also noted that Pivotal CRM solution's "primary technical value proposition is integration with the Microsoft software infrastructures and applications, with a focus on areas such as embedded Microsoft SharePoint technology." In addition, Gartner cited Pivotal CRM's use of Microsoft Outlook as the primary activity management environment as "compelling for Microsoft-centric organizations."

"We are pleased to have been recognized again in the Gartner Magic Quadrant," said Nagaraja Prakasam, MD, CDC Software SSEA. "We believe that our position in the Quadrant provides further validation of the value of the significant investments we have made for the development of Pivotal CRM. As we strive to continue our strong momentum in sales with Pivotal CRM and product development, we look forward to advancing beyond our current position."

Pivotal CRM's Sales Force Automation application, developed on the innovative Pivotal CRM 6 platform, automates sales processes to help enhance relationships with customers. The application incorporates best practices along with functionality in account management, lead management and processing, configurable opportunity management, executive level forecasting, group level forecasting, individual level forecasting, pricing and discounts, quote and proposal management, order capture, geocoding and mapping and configurable sales business logic.

Pivotal CRM 6 is built on the .NET framework and is an agile business application development platform that optimizes the use of Microsoft tools and technologies and features a suite of modular applications. Pivotal CRM 6 provides task-based navigation, embedded Microsoft Office SharePoint Server and Microsoft Office System applications, easy customization, a smart client user interface, high-user adoption and a low total cost of ownership (TCO). With Microsoft SharePoint and Microsoft Visual Studio Form Designer embedded in Pivotal CRM 6, the CRM system can become a hub for many business activities and collaborations, allowing users to complete much of their daily work without having to switch back and forth between multiple applications. With Microsoft Outlook embedded, data synchronization is virtually seamless between the CRM system and Outlook inbox, and users can complete their calendaring, task, or e-mail activities in either application.

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