Bridge Magento and CRM to complete ecommerce solution

Salesforce Magento Integration. End Quote

(1888PressRelease) March 06, 2015 - Magento e-commerce and CRM both of them are good in their business perspective. Magento have the features like Customers management, Orders management, inventory management, Catalog management, coupons and promotion, newsletters, reports etc. Whereas CRM has the capabilities to manage the customer interaction, call logs, marketing campaigns etc. If both are integrated together then your business will have high profitability and long relationship with customers and in turn get good customer satisfaction to reach target goals of your business.

Which CRM would I need?
It purely depends upon business needs and the features. One needs to consider scale of business, number of sales reps, account managers or sales managers.

Are you running your business round the clock? Do you require 24/7 customer support? Can you internally maintain servers, upgrade software's, take backups and have good bandwidth etc?

Do you and your sales reps need Mobile Support?

If you want to rid of maintaining server dependency, Cloud hosted CRM is the best choice. Service provider will take care of the application maintenance. You just have to pay for the usage. Providers will take care of all upgrades, data security, and high availability. You need not worry about hardware maintenance like high usage of RAM due to more users or more HDD etc.

Cloud based system saves your time and cost incurred on IT Labor as software upgrades and security are being taken care by service providers. CRM provides access to track customer's details from anywhere and anytime, you just need to have an internet connection on your device. CRM features like Customer interaction, support and tracking helps your business to enhance productivity.

If system configuration is not good, CRM consumes much of your time to open single page, with Cloud based system, you can access customer's data in few clicks within no time as provider takes care of app performance.

Cloud based system CRM has many features; you don't need to build any new app or do any coding. You just need to understand features and customize it with simple steps. This helps you to save time.

Salesforce is one of the best Cloud based CRMs which provides all features with ease of use. SalesForce provides good functionality, support and security without software. No hardware is required, just requires internet and pay based on your usage. It provides all generic functionality which requires for CRM

Business are not individually used, if we go for ecommerce and CRM individually, customer interaction and profits might affect business. If you use together, few queries arises like, what will happen after customer had purchased, how to maintain relationship with customers, how to track all the customer communication that is created in ecommerce and Salesforce individually. You have two options, one option is to copy information from ecommerce app to Salesforce and vice versa but Manual work can take lots of time, data duplication; more man power will be required.

Other option is to integrate Magento Salesforce connector that will do our work automatically. You just need to concentrate on your business. If you go for second option there will be lots of built-in connectors provided by different vendors. Among different vendors, i95DevSalesforce Magento connect is a good connector which seamlessly integrates two systems.

I95DevSalesforce provides you simplest and easiest way to combine both Salesforce and Magento with generic features which are required for any business who works on CRM and Ecommerce independently.

I95devSalesforce connect effortlessly automates the customer / addresses are created and updated in frontend or backend. Existing customers before the integration can be synced to Salesforce.

Products update and Inventory update syncs automatically in both the systems. This enables to track product and sustain business smoothly. I95Dev provides various options for client to decide on how product are created or updated in Salesforce and reside in ecommerce like the product status, visibility, taxes etc. You won't need to worry whenever the products are created in Salesforce whether it appears in frontend or not Order placed from backend or frontend syncs in both the systems with product details. Existing orders placed before the integration can be synced to Salesforce.

Abandoned cart products are the products added to a cart but not purchased yet, such Orders automatically sync to CRM and helps sales reps to track incomplete customer orders and interact to complete customer's transactions.

Whenever a 'Contact Us' form is submitted from Magento frontend, it syncs to Salesforce as lead.

The idea behind having this feature is to manage customer interaction. Information related to product, login, and feedback issues syncs to Salesforce. Information contains phone number, reason for contact and source store. Sales reps can interact with these customers and help to solve their issues; it results in customer trust building and long term customer relationship which enhances business productivity.

The above features are real time communication, no copy paste of data which will reduce man work, data duplication, operation and coordination cost. It improves customer services with more efficient tracking the Customer, product, orders Information.
For more information on Salesforce connector, please refer i95Dev Store.

https://store.i95dev.com/magento-salesforce-crm-connect.html

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