BOTTLE Wins RM Education Brief

BOTTLE's creative communications experts to deliver a year-round PR strategy to reach customers and engage parents. End Quote

(1888PressRelease) November 08, 2011 - RM Education, the company that helps teachers to teach and learner to learn, has hired PR agency, BOTTLE (www.bottlepr.co.uk), to handle its PR brief following a competitive pitch.

RM Education provides innovative products ranging from classroom resources, through school technology, to systems for marking exams and delivering school performance data. Its customers include schools, colleges and universities, local government associations, and central government education departments and agencies.

Claire Cairns, founder and director of BOTTLE, comments: "RM Education's core market includes schools, colleges, exam bodies and - increasingly - parents. We are working as part of the company's extended communications team to deliver a year round strategy to reach existing and potential customers, as well as to engage parents.

"We will be drawing on RM Education's panel of experts to provide media with comment and opinion and create roundtable discussion and briefing opportunities on the ever-changing education landscape."

The PR agency will report directly to Rebecca Bleasdale, Head of Communications, who said: "Our appointment of BOTTLE comes at a time of unprecedented change within the education sector. We appointed BOTTLE because they showed a strong understanding of the communication challenges within our market and demonstrated both contemporary and creative ideas to address them. BOTTLE is a natural extension of our communications team and we look forward to working together in partnership."

About Bottle http://www.bottlepr.co.uk

You give us a challenge and we say 'BRING IT ON'. We get our heads together, ask questions and come back with a grounded approach to your communications challenge.

Specialising in both traditional and digital PR, we deliver vivid campaign, relentless media relations, strategic advice and successful social communications.

In industry bible PR Week's prestigious rankings we are:
- One of the top 100 PR agencies in the UK
- One of the top 20 outside London
- One of the top 40 PR agencies offering digital PR and social communications
- The sixth fastest growing PR agency in the UK
- One of the top 40 PR technology UK PR agencies

You may be in retail, FMCG, technology or the public sector. Whatever size or sector, audiences matter. It sounds obvious - that's because it is.

Knowing your PR audience is at the heart of the best communications strategy. There's no point in creating a media relations campaign to reach 15 year old girls; they're on Facebook or in the local shopping centre, not reading The Guardian!

We specialise in reaching and influencing three audiences - Everyday People, Small to Medium Enterprises and Corporates and Government. We're not limited by this; it's just that most of our clients need to reach these audiences.

Contact details:
For more information on BOTTLE and its growing client list please contact Nina Sawetz on 01865 882988, or email ninasawetz ( @ ) bottlepr dot co dot uk

For out of hours enquiries please contact BOTTLE on 07736 167877

BOTTLE PR Limited, 33 Acre End Street, Eynsham, Oxford, Oxfordshire OX29 4PF
Telephone: +44 (0) 1865 882988 Fax: +44 (0) 1865 882553
email: ninasawetz ( @ ) bottlepr dot co.uk

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