Bon Hiver Snowboarding Co. To Progress Snowboarding With Freebase Binding System
Skate-inspired design coupled with high-performance, convenience, and functionality make Bon Hiver's FBS the first, and only one of its kind.
- (1888PressRelease) May 12, 2011 - MOUNT SNOW, VT - Bon Hiver Snowboarding Co. has challenged the assumptions of binding design with a new system that will act as a catalyst for progression in the sport of snowboarding with unparalleled functionality and convenience along with exceptional performance.
Founded by riders, Bon Hiver was birthed out of an uninspired market where only slight revisions to the same products were continuously offered. Once consumers and now creators, these long-time riders formed their own company where necessity is the mother of invention, and frustration became the mother of their innovation--unprecedented performance with common-sense convenience.
Bon Hiver's Freebase Binding System™ (FBS) allows riders the freedom for progression to take over. Their one of a kind FBS offers one-time strap-in for the whole day, hands-free locking in, flat ground skating, and rapid engaging and disengaging on the fly to give riders a platform to innovate. Riders can now Let Go and Go Ride.
With the website now launched, Bon Hiver's products and Freebase Binding System™ will see a limited-release to select top progressive riders across the world through contests and sponsorships before seeing a full consumer release at the start of next season.
For more information visit www.bonhiver.com
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