Blue Ocean Strategy Session at UC Irvine

Participants will learn to recognize limitations of their existing approach to growth and profitability," Zunaira Munir said. End Quote

San Diego, CA (1888PressRelease) July 23, 2010 - Senior Global Blue Ocean Strategy Member Dr. Zunaira Munir will conduct a Blue Ocean Strategy executive training session at the University of California Irvine on August 5, 2010 from 2:30 p.m. to 6:30 p.m.

The program is part of The Paul Merage Business School's Strategic Issues in Management Series. UC Irvine offers forward-thinking seminars geared towards managers and administrators who want to sharpen management skills and enhance their careers with certification options.

"Participants will learn to recognize limitations of their existing approach to growth and profitability," Zunaira Munir said. "We're training participants to formulate and execute BOS to generate new strategic growth options by creating uncontested market space, drive costs down while simultaneously driving value up, identify noncustomers and convert them into customers."

Companies have long engaged in head-head competition in search of sustained profitable growth. To seize new profit and growth opportunities, companies must create blue oceans of new market space where the objective is to not compete head-to-head but to make competition irrelevant.

UC Irvine's Strategic Issues in Management Series offers one, two, four and 8 session options including Social Media Expert Scott Fox's 'Social Media Survival Skills,' scheduled for August 19th from 2:30 p.m. to 6:30 p.m. The program covers how to prioritize your social media marketing for greatest business impact while integrating social media with existing marketing campaigns. Fox focuses on implementing cost-effective strategies to help participants connect better with customers and clients to develop the policies needed to grow and protect companies' brand online successfully.

Interested in registering or to find out more information on the Blue Ocean Strategy training session at the University of California Irvine contact pr ( @ ) strategizeblue dot com or call (858) 324-1997. Dr. Zunaira Munir is the Founder and Managing Director of leading Blue Ocean Strategy consulting firm Strategize Blue.

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