Beintoo Partners With Tango Card To Reward Users With Integrated Digital Gift Cards

Beintoo Bestore now will be offering Tango Cards - integrated digital gift cards to 200M users on its network. End Quote

(1888PressRelease) October 16, 2012 - Palo Alto - Beintoo, a true loyalty and reward program for apps and websites, today announces its partnership with Tango Card, the Seattle-based pioneers of integrated digital gift cards. With Tango Card's simple API, Beintoo will now reward millions of people on their global network using gift cards powered by Tango Card.

Tango Card is built on the philosophy that customers should not have to choose between choice and fees. Gift cards should be easy to use, without limitations, restrictions or "gotchas." The Tango Card itself allows the recipient the ability to choose how to spend it - even splitting the value among many top retail gift cards or donating to charity. In addition, there are no fees and it never expires. It is truly the perfect card for any modern loyalty and incentive program.

"We believe that the right rewards are strategic to helping enterprises achieve their business goals," says Nat Salvione, Director of Partnerships at Tango Card. "That's why we're so thrilled to partner with Beintoo. They understand that rewards should be instant, available on any modern device, real, and friendly - not peppered with fees and limitations."

Beintoo, the innovative company behind the leading loyalty rewards and monetization platform, focuses on the quality and the delivery of its rewards. "With this strategic collaboration, we are enhancing our users' engagement by allowing them to use their Bedollars to get a Tango Card that can be transformed into premium gift cards, such as Gap, Zappos, Fandango, and more. We believe that this partnership will be long lasting and create value for both companies', says Antonio Tomarchio, chief executive officer of Beintoo.

About Beintoo

Headquartered in Milan, New York and Palo Alto and with 200 million users all around the world, Beintoo is a true loyalty program with a full set of gamification tools - badges, missions, leaderboards, contests, etc., for mobile and web applications, games, and national brick-and-mortar or online retailers. Beintoo gives value to users' engagement by distributing currency - Bedollars, which can be used for premium offers and real world benefits. Bedollars are meritocratic, global, and can be redeemed in the Bestore or in the online stores of Beintoo's retail partners for thousands of appealing offers. In addition to this, Beintoo rewards its users for their engagement and achievements by letting them convert their Bedollars into real cash once they shop on our partner retailers' websites.

Via Beintoo's reward engine, mobile developers can attain deeper user engagement and monetize inside and outside their apps, as they get paid for every Bedollar redeemed by a user. Advertisers and retailers on the other hand, benefit from the most innovative way of engaging with their customers through our customized and defined loyalty programs, maximizing the efficiency of their ad campaigns to reach conversion rates that are high above average.

Due to its global presence, Beintoo is building a worldwide network of online and offline retailer partners and developers that will accept Bedollars and virtual credits as a method of payment. Our goal is to attain an innovative economy where users can earn real value and real benefits from virtual everyday fun, thus change the perception of shopping

About Tango Card:
Tango Card makes gift cards and rewards strategic for enterprise customers. Tango Card's proprietary Tango Card product provides organizations with an entire gift card "catalog" and delivery infrastructure in a single card. Tango Card's proprietary software applications integrate directly with large, relevant cloud and SaaS platforms so teams can give, track, and manage gift card spend directly from applications where they already spend a huge part of their day. Learn more at www.tangocard.com.

MEDIA CONTACT
Aurora Chiste
achiste ( @ ) beintoo dot com

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