Bealls Teams Up With Football Fans to Find Recipe for Victory

Top Quote Recipe contest brings Florida sports fans together and highlights Bealls as leading destination for team apparel. End Quote
  • (1888PressRelease) September 03, 2010 - BRADENTON, Fla - Beall's Department Stores, Inc., is looking for the ultimate tailgater, party host and chef. Starting today, football fans can prove that they're the MVP of their team by cooking up, grilling up or serving up their best football party dish and entering it in the first-ever Bealls Recipe for Victory Contest. Fans are invited to submit their recipe online at Facebook.com/BeallsFlorida on the "Contests" tab and declare their "Recipe for Victory."

    Bealls understands Florida and its Football Fans-and is taking a unique approach with this season's team apparel marketing campaign to connect with them on their playing field. "The excitement of football season brings families, friends and even strangers together. And we know that when there's football there's food-whether your tailgating at the game, gathering at a friends house, or out on the town," said Mary Beth Fox, Vice President of Marketing for Beall's Department Stores, Inc. "The Bealls Recipe for Victory Contest is our way of celebrating the excitement of the Fall season."

    Contest Details

    • The contest is open to residents of the United States who are 18 years of age or older.

    • Facebook fans will submit a close-up photo and the recipe of their best football party dish September 2 - November 4, 2010 and get their friends to vote for them during the Public Voting period.

    • A panel of Bealls employees will judge the five contenders with the most votes for creativity, originality, overall taste appeal and adherence to the assignment. The Grand Prize, Second Prize and Third Prize will be awarded to the top three recipes.

    Contest Prizes

    • Grand Prize: $500 Bealls Gift Card

    • Second Prize: $250 Bealls Gift Card

    • Third Prize: $100 Bealls Gift Card

    For additional details and the official rules visit the "Contests" tab on Facebook.com/BeallsFlorida.

    In addition to the contest, Bealls has expanded their team apparel, gift and home décor selection to cater to Florida sports fanatics. The Bealls Fan Section sports shop includes team apparel for the family, plus a variety of gifts and home décor, including drinkware, serveware, blankets, beach towels and more. To see the complete selection, visit BeallsFlorida.com/FanSection.

    About Bealls Department Stores
    Beall's Department Stores is a division of Beall's Inc. Headquartered in Bradenton, FL since its' founding in 1915, the family and employee owned corporation now operates more than 530 stores in 14 states under the names of Bealls, Bealls Outlet, Burke's Outlet, Bealls Clearance Stores, and Bealls Home Outlet. To learn more about Bealls, or to shop online, visit BeallsFlorida.com. Like us on Facebook.com/BeallsFlorida and Follow us on Twitter.com/Bealls.

    Contacts: Emilee Keener
    Beall's Department Stores, Inc.
    941-744-4271 / ekeener ( @ ) beallsinc dot com

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