Ayurvedhalaya Joins Hands With Francorp For Strategic Expansion Through Franchise India
Ayurvedhalaya, the first chain to come up with walk-in retail showrooms offering high visibility to all ayurvedic products under one roof with trained staff & doctors partners with Francorp, a part of Franchise India Group, the largest integrated Franchise and Retail Solutions Company in Asia, for expansion through franchising.
- (1888PressRelease) February 07, 2011 - New Delhi - With three successful outlets in Bangalore, South India, Ayurvedhalaya has been into business for last six years.
Targeting a large customer base of patients who are moving towards Ayurveda as their primary health care option, Ayurvedhalaya has been initiated by 2 of the largest distributors out of Karnataka (essentially Bangalore), each of them having an extensive network. Ayurvedic medicine has 3 categories - Prescription, OTC & Herbal cosmetics and for Ayurvedhalaya, Prescription forms 40%, OTC 40% & herbal 20%. Elaborating on the affiliation Mr. Heram Reddy, Co-founder, Ayurvedhalaya says, "The importance of Alternative medicine has been realized during the last decade only, with inclination to this, the growth rate of Ayurvedic & Herbal industry can be put more than 30% for the last 25 years. At Ayurvedalaya, we aim to become the pioneers in the industry by adopting the franchising route."
The initial phase of expansion seeks to look at spreading the footprint in within the state Phase 2, followed by further penetration in other states in South only (with extension of distribution network). Francorp will assist Ayurvedhalaya in establishing feasibility of this concept; propose a sustainable business model for future, positioning, financial assessment of the franchise business, franchisee profiling, identification of potential market and device a comprehensive roll out strategy.
Commenting upon this association, Mr. Gaurav Marya, Managing Director, Francorp, said, "I'm delighted to work with Ayurvedhalaya, for its expansion program. With more and more people moving to Ayurveda for their primary health care, It is estimated that the herbal and ayurvedic market in India will grow at a rate of 12 to 15% per year. Ayurvedhalaya is a unique initiative, which not only aims to organize this nascent and unorganized domain, but also aims to uplift the industry benchmarks and standardize the industry practices, through its innovative approach towards the Ayurvedic industry. I am confident that this relationship between Francorp and Ayurvedhalaya will generate exciting business opportunities for the potential investors & entrepreneurs."
About Francorp
Since its inception in 1976, Francorp has been the unsurpassed leader of the Franchise Consulting Industry globally. Over the years, Francorp based out of Chicago, has assisted companies in virtually every market segment with its patented processes and unmatched expertise. The clients include companies like Bridgestone, XEROX, Shell Oil, Hallmark Cards, Encyclopaedia Britannica, Mad Science Group, Pollo Camperio, Ace Hardware, BP, Fruehauf, and Gant, to name a few. In India, Francorp has associated with Franchise India Holdings Ltd. and has coalesced in an experience of 42 years.
About Franchise India
Franchise India is Asia's largest integrated franchise solution company since 1999, with an absolute authority on Franchising, Licensing, Retailing, Real estate and Marketing. The Company has consulted for several major brands over these years like HCL, MGF, Quality Walls, Tata, Gitanjali, HSBC, Levis, JK Tyres, Lakme, D'damas, Adidas, Euro Kidz, The Apollo Clinic, Shathayu, Maharishi Ayurveda, Chhabra 555, Kidzee, Motilal Oswal, Rosebys, Next, Welhome and more, through media, advisory and exhibitions. With its strategically formed divisions, Franchise India has created its own niche as the pioneers of the Franchise Industry and a small business authority.
For more details log on to http://news.franchiseindia.com/
For further information, please contact:
Franchises India: Madhulika D Singh I Sr Manager - PR & Corporate Communications I 09999747048 I smadhulika ( @ ) franchiseindia dot net
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