Aviatech Earns Seven National Marketing and Advertising Awards
Aviatech, an interactive, full service advertising agency has been recognized on a national level for excellence in marketing and advertising in the Ninth Annual Service Industry Advertising Awards as well as the American Marketing Association Awards.
- San Diego, CA (1888PressRelease) February 10, 2012 - For the fifth consecutive year, SIAA honored Aviatech with top honors for a variety of campaigns. Beginning with Aire Serv, Aviatech won for its New Media Campaign. In the Website category, Aviatech was recognized for the Ace Hardware franchise development website. Adding to the wins, an integrated campaign approach that was crafted for Mr. Rooter yielded multiple awards, in categories Television Series, New Media, and Total Ad Campaign. The winning campaign began with a series of TV spots, which became the basis for a pair of Advergames. The Advergames, titled "Scout" and "Drip", took the TV creative online as extended story lines from the TV spots, to increase brand engagement and top-of-mid-awareness. Aviatech also took home recognition in the category of Print Collateral for a brochure series that was created for Rainbow International.
The Mr. Rooter "Scout" interactive social game also took home top honors from the American Marketing Association, in the Social/Viral marketing category. The addition of "Scout's Game" to the integrated campaign enhanced the cohesion of the campaign creative elements while offering online users a fun and unique means to engage with the Mr. Rooter brand and the brand's personality. "Scout's Game" also serves as compelling content for Mr. Rooter's presence in the Social Media space, incentivizing users to visit the brand's Facebook page and "Like" the page in order to play the game within a medium designed for social engagement, sharing, and exponential reach of exposure through social networks.
The Service Industry Advertising Awards competition was founded in 2003 to recognize advertising excellence in the service industry. Each entry is reviewed for execution, creativity, quality, consumer appeal and overall break-through advertising content.
The American Marketing Association is the largest marketing association in North America. It is a professional association for individuals involved in the practice, teaching and study of marketing worldwide. Through relevant information, comprehensive education and targeted networking, the AMA assists marketers in deepening their marketing expertise, elevating their careers and ultimately, achieving better results.
"Our team is honored to be recognized by these organizations," commented Dwight Gould, CEO of Aviatech. "We have worked very hard to build an agency that excels in all areas of marketing, especially relating to franchising."
Aviatech looks forward to earning more awards in the future by demonstrating their capability to deliver measurable results. A number of exciting new campaigns and projects are currently underway for clients such as Budget Blinds, Jani-King, CertaPro Painters, Arco ampm, Massage Envy, ProShred, Lenny's Sub Shops, The Maids, Camp BowWow, and more.
Aviatech LLC is a full service Integrated Marketing Agency located in San Diego, CA whose services include research, creative design, interactive production, online and traditional media, video production, multifaceted lead-generation campaigns, and results driven strategic social media. For more information on Aviatech, please visit http://www.aviatech.com.
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