Ava Gardner Museum Launches Online Gift Shop

Gift shop offers Ava films, t-shirts, books, posters, and other souvenirs. End Quote

Raleigh-Durham-Chapel Hill, NC (1888PressRelease) November 05, 2010 - The Ava Gardner Museum, located in downtown Smithfield, NC, is excited to announce that on Monday, October 11, 2010, the Ava Gardner Museum online gift shop on www.avagardner.org was launched. This new store, developed by Eric Dean with Inspire Media Associates (www.inspiremediaassociates.com), offers one more way supporters of the Museum and fans of Ava Gardner can purchase gift shop items.

Available in the online gift shop are all the items available at the Museum's Gift Shop, including: t-shirts, hats, cookbooks, DVDs, books, posters, photographs, jellies/jams, and other Museum souvenirs. Visitors can even pre-purchase admission tickets or donate to the Museum through the online gift shop.

Until now, the Museum sold Gift Shop items through phone and mail orders and will continue to do so. Museum items can be shipped anywhere in the world.

Jessica Meadows, Executive Director of the Ava Gardner Museum, stated, "Since the redesign of the Museum website last summer, the Museum has been working hard to launch an online gift shop. Based on studies we have seen, e-commerce typically has a strong positive impact on the ability to increase income and with the recent loss of funding from the Town of Smithfield, we hope this will help the Museum incur some of that missing revenue."

To celebrate the launching of this new e-commerce gift shop, fans can use the coupon code LAUNCH2010 for a one-time 15% discount on items purchased through the online gift shop. This offer expires December 31, 2010 and is only available through the online store.

The Ava Gardner Museum is located in downtown Smithfield, at 325 E. Market Street and more information may be found on the museum website, www.avagardner.org or by calling 919-934-5830. The museum is open Monday-Saturday, 9am-5pm and Sunday 2pm-5pm with admission of $6.00 adults, $5.00 seniors and groups and $4.00 children.

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