Australian Company To Revolutionize The Global Marble Industry With A Game-Changing New Product
This press release announces the launch of a revolutionary new sealing product that will enable consumers to buy marble for their kitchens and bathrooms with renewed confidence.
- (1888PressRelease) September 22, 2012 - Vitremela™ to be launched at Marmomacc 2012
Dry-Treat is launching its latest innovation with a phenomenal leap forward in sealing technology, destined to absolutely revolutionize the market for kitchen and bathroom marble usage. For the very first time a product will be on the market that does not change the look of the marble and is totally stain- and acid-proof, and highly scratch- and heat-resistant.
Previous to this innovative breakthrough, the choice of marble (including polished marble) was often seen as risky due to the stone's vulnerability to acid etching and staining - despite it being the preferred choice for many homeowners and designers.
But don't just take our word for it, watch our very own Stuart Anderson, Dry-Treat's chief engineer and managing director, put Vitremela™ to the test - look for the Dry-Treat YouTube channel.
Vitremela™ is a clear, protective coating of approximately 50 microns thick that is suitable for all countertop materials including all natural and engineered stone, tile, and polished concrete.
Vitremela™ is the ultimate in sealing technology, designed to retain the beauty of your countertop, kitchen or bathroom, by resisting acid spills (cola, vinegar, milk, lemon juice, etc.). Marble, limestone, travertine and concrete surfaces are all easier to clean once Vitremela™ has been professionally applied to your surface.
Dry-Treat's ability to back this claim is because Vitremela™ is an inorganic hybrid, which means it resists fire, unlike many other sealants; and its chemical solution is so thin that the presentation of the surface is not altered, but rather enhanced.
The latest UV (ultraviolet) cured epoxies and urethanes use nano particles for extra durability but still tend to be very thick, scratch easily, have less than perfect clarity or a yellowish tinge, need to be stripped before they can be re-applied, deteriorate quickly outdoors and often are not 100% acid proof. Vitremela™ is a unique hybrid technology with a greater number of stronger crosslinks between the molecules, so the cured coating is significantly thinner, with better clarity, harder, more scratch resistant, more heat resistant, 100% acid resistant and is easily repaired or recoated without stripping. Vitremela™ is also a zero VOC, LEED and REACH compliant, environmentally responsible product.
Vitremela™ will make its spectacular debut at September's Marmomacc Exhibition in Verona, Italy.
More information on Vitremela™ is on the Dry Treat website or contact Gabriel Chapman in the Australian office on +61 2 9954 3211 or at gabriel.chapman ( @ ) drytreat dot com dot
www.drytreat.com
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