Ashiana Housing launches Utsav Care Homes - Assisted Living

Utsav Care Homes is a pragmatic concept that provides housing, support services and personalized care for elderly individuals who may need help with daily activities, hygiene maintenance and health & medication management. End Quote

(1888PressRelease) June 08, 2012 - There is a certain age when one can look back at a life lived with dignity, a life of responsibilities fulfilled, a life made rich by experience, knowledge and understanding. That 'certain age' also brings with it some realities: one may not have the vigor and energy one had; one may require some assistance, medical support and secure surroundings. From being the care-giver, one needs to be cared for.

Thinking on the same bylines, Ashiana Housing Ltd., (BSE & NSE Listed, Delhi Based), pioneers of An Active Senior Living concept to India, has launched a new concept of Care Homes in Northern India for the very first time. To broaden access to quality care and retrieve valuable life to those Senior Citizens who are on the verge of assisted living, Ashiana Housing has come up with Utsav Care Homes in Bhiwadi.

To give support, and encourage self-reliance there will be one attendee always to ensure that personal medical requirements and medicine regimen is followed. Utsav Care Homes will provide a range of Facilities and Services that will simplify and improve life and do away with the uncertainties of managing on their own in advancing years including accommodation, food, doctor, 24 hrs ambulance, 24hrs attendants, medicines & pharmacy, Pathology Tests, Personal Grooming, Laundry, and Housekeeping. It is a combination of home-living with professional & customized care: an option that makes it possible for seniors to maintain and in fact, improve their quality of life, while getting the nursing care they need at an affordable price.

Mr. Ankur Gupta, Joint Managing Director, Ashiana Housing Ltd., "The lack of a viable strategy and people for elderly care has created humongous demand for assisted living in India. And this new project is in line with our commitment to nurture smile and provide quality life with healthcare accessibility to senior citizens."

"These Care Homes are meant for those Senior Citizens for whom health considerations are a big factor. Assisted-living communities combine independent accommodations with support services such as dining, wellness, social activities, personal care, medication management, and more." Added Mr. Gupta

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