Apni Kheti Launches the Q&A Section in its Mobile App
Apni Kheti is a digital platform for farmers to make data-driven smart decisions related to agriculture and allied activities, addressed & resolved from the experts affiliated to the respective field of agriculture. Apni Kheti started as a project in 2017 and then registered as a company in 2018.
- (1888PressRelease) April 15, 2020 - Founder Taran Sidhu is the CEO, and Hunar Brar is the Chief Operating Officer of the organization. They introduced this all-inclusive and pioneering portal for agriculture to support rural communities for enhanced sustainability and efficiency.
It addresses the following Core Issues of the Agriculture Sector:
1. Not getting accurate and timely information
2. No access to Genuine Products at the right price
3. No access to Right Market Linkages
Apni Kheti provide a platform to the farmers for becoming more involved, informed, and connected than they were yesterday, answering approx. 1K+ queries daily from experts. More than 5 lakh farmers are connected to us through our digital platform and social media (YouTube & Facebook). From seeds, fertilizers, pesticides, machinery to equipment, they provide them with the right information at the right time and from the right sources, from where they can get these inputs and equipment.
Apni Kheti – The App
Focusing on Mobile-first strategy, the Apni Kheti app is customizable based on users’ profiles. The app suggests solutions to farmers based on their profile. The system also informs the users regarding various New Technologies, Updates & Advisories from Research Institutes Government Agencies & Industry.
Apni Kheti is a mobile application available in 3 languages, i.e., Hindi, Punjabi, and English. Farmers can ask their questions in written, audio, and video message form. Their Mobile app also provides a platform where expert advice is given, articles are published, comments are posted, and blogs are related to agriculture and its diversified fields.
They send a regular and timely advisory to farmers from credible sources like Agricultural & Veterinary Institutes, KVKs, Domain experts, etc. Thus, farmers always turn to a credible platform that always provides them with authentic information & has become their first choice for any kind of info & knowledge.
Apni Kheti Experts
Their experts are the renowned doctors, scientists, researchers from the agriculture universities, and progressive farmers having more than 10-15 years of experience in diversified farming. The experts are connected to them through a digital platform. Their experts are determined to help the farmers by addressing their problems in less than 24 hours & urgent problems are addressed through a toll free number. More than 200 experts are currently connected to with Apni Kheti across the country.
Q&A Platform for Farmers
Besides all other features of the Apni Kheti App, the Q&A platform is the most important part that helps farmers to get their problems addressed from the experts at the earliest. Q&A section equips the users to ask questions in the preferred medium as per their convenience in audio/video/text. The community of domain experts & fellow farmers give suggestions regarding their specific issue. Their all domain experts present across the country from renowned Agri-Institutes and Universities answers these queries within 24 hours. Users can ask questions related to:
• Agriculture
• Livestock
• Organic farming
• Agri Machinery & Equipment
• Training & Events
• Loans & Subsidies
• Government Schemes
• Agri-allied activities, etc.
Users can also contribute by sharing their experience and knowledge with other fellow farmers. Answers given by the experts are marked with a cap icon in front of the experts’ names. Users can also read the questions asked by other users in this section, along with their answers by selecting a particular category according to their interests. They can share the questions and answers with their friends on WhatsApp from this section. There is also an option to bookmark the question on the app which the user finds useful for future reference.
The Motive and Mission of Apni Kheti
They are empowering the farming and rural community of the country with the right information at the right time and from the right sources. Farmers play the most crucial role of feeding the nation, but as a society and as an economy, we are not ensuring a dignified life and sufficient income for them. Farmer suicides and lack of finance, technology improvement & knowledge dispersion are the major reasons that made us concerned about farmers’ situation in the country.
Their mission is to prevent farmer distress by addressing the grassroot issues, providing them all the necessary information, access to finance, products & services, training & development programmes required in the technology-driven farming society of the country.
They are determined to uplift the help rural India by empowering them digitally.
Website: www.apnikheti.com
Mobile App : Apni Kheti
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