Andrea L. Christensen, Associate, Duane Morris LLP to Speak at The Knowledge Group’s Advertising Claims Substantiation: Significant Considerations in 2019 LIVE Webcast
Andrea L. Christensen, Associate, Duane Morris LLP will speak at its webcast entitled, “Advertising Claims Substantiation: Significant Considerations in 2019” scheduled for September 25, 2019.
- (1888PressRelease) August 15, 2019 - The Knowledge Group, the leading producer of regulatory focused webcasts, has announced today that Andrea L. Christensen, Associate, Duane Morris LLP will speak at its webcast entitled, “Advertising Claims Substantiation: Significant Considerations in 2019.” This event is scheduled for September 25, 2019 from 12:00 PM to 2:00 PM (ET).
For further details, please visit: https://www.theknowledgegroup.org/webcasts/advertising-claims-substantiation-2019/
About Andrea L. Christensen
Andrea L. Christensen counsels clients on all aspects of trademark, copyright and advertising law. She advises clients that range from startups to Fortune 500 in a variety of industries on their selection, clearance, registration and worldwide maintenance of trademarks and copyrights. Ms. Christensen conducts clearance of advertising copy and advises clients on a broad array of trademark and copyright related deals. She also litigates trademark, copyright and advertising related claims, including claims for trademark and copyright infringement and comparative and false advertising.
About Duane Morris LLP
Duane Morris LLC is a full service law firm with more than 800 lawyers in offices across the United States and internationally. Duane Morris LLP is repeatedly ranked among the leading U.S. law firms handling trademarks, copyrights and advertising related matters, including by U.S. News, Lex Machina, the World Trademark Review, Managing Intellectual Property and Chambers and Partners.
Abstract
With the rise of new media, technologies and rapid technological advancement, ensuring the validity and truthfulness of advertising claims has become increasingly complex. While the Federal Trade Commission (FTC) imposes laws and regulations against false, misleading, and deceptive advertising, claims become susceptible to risk issues if not substantiated and adequately supported. Hence, advertising claims substantiation becomes more important to ensure a comprehensive, truthful and efficient promotions practice as well as to avoid the potholes of noncompliance.
Our panel of key thought leaders and practitioners will offer a discussion of the fundamentals as well as updates regarding the latest and significant issues surrounding Advertising Claims Substantiation. This LIVE webcast aims will also provide the audience with practical strategies in advertising claims substantiation in a rapidly evolving legal climate.
Key topics include:
- Advertising Claims Substantiation: A 2019 Perspective on Rules and Standards
- Regulation and Enforcement by FTC
- Recent Trends, Developments and Updates
- Identifying Potential Legal Consequences
- Claims Lawsuits and Advertising Self-Regulation Fora (NAD)
- Risks and Pitfalls
About The Knowledge Group
The Knowledge Group was established with the mission to produce unbiased, objective, and educational live webinars that examine industry trends and regulatory changes from a variety of different perspectives. The goal is to deliver a unique multilevel analysis of an important issue affecting business in a highly focused format. To contact or register to an event, please visit: http://theknowledgegroup.org/.
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