Cantina Tollo, the internationally acclaimed award-winning cooperative cantina and Abruzzo wine producer, becomes premier sponsor to Italy's food, travel and wine bloggers conference Let's Blog Abruzzo.
In a time of worldwide austerity Cantina Tollo's commitment means we can now reduce the price of Let's Blog Abruzzo weekend tickets to just 180 euros.
(1888PressRelease) March 21, 2013 - Italy's English language food, wine and travel blogging conference 'Let's Blog Abruzzo', taking place in the Medici town of Santo Stefano di Sessanio on the 1-2nd June, is delighted to announce its premier sponsor Cantina Tollo, the internationally acclaimed, award-winning cooperative Cantina and Abruzzo wine producer based in Tollo, Chieti.
Commenting on the new alliance, Cantina Tollo's President Tonino Verna announced:
"This is an exciting & progressive new partnership, a dynamic way for us to not just promote our own wine but to facilitate modern mediums of communication to introduce the splendid diversity and richness our region has to offer, which can only have long-term benefits to everyone in Abruzzo.
"Attendance by international bloggers ensures that a region with a reputation for being Italy's best kept secret gains exposure, which in the longer term means a greater numbers of tourists visiting Abruzzo and more awareness of our wine and artisan food products."
This bloggers' weekend in addition provides bloggers or businesses based in Abruzzo an opportunity to fine tune their blogging and social media skills, from some of the very best in what is increasingly recognised as the most targeted and affordable mode of modern marketing.
blogAway founders Sammy Dunham and Helen Free stated, "We are absolutely thrilled to have Cantina Tollo as our premier partner as we begin the final preparations for the blogging workshop in June.
"In a time of worldwide austerity their commitment means we can now reduce the price of the weekend tickets to just €180; this ensures that even more people can attend to learn about blogging and social media, whilst discovering a lot more about Abruzzo to promote on their return home. blogAway is a social enterprise and the Cantina's generous sponsorship will still allow us to donate notable profits to our two local community causes.
"Cantina Tollo's presence will also greatly enhance the experience of the Let's Blog Abruzzo weekend. On Friday 31st May they will organise an Abruzzese Wine Q & A with representatives of the region's three wine consortia and hosted by travel, wine, food writer and sommelier Katie Parla. Additionally, Cantina Tollo is organising an extensive wine tasting on Saturday 1st June.
"We share many of the same socially responsible values and love of Abruzzo, and together believe that this event will fulfill attendees' needs and the region's long-term goals."