ABC11 Eyewitness News Kicks Off Severe Weather Radio Giveaway In Zebulon

Local Station To Give Away 111 Hazard Weather Alert Radios On Thursday, July 15. End Quote

Raleigh-Durham-Chapel Hill, NC (1888PressRelease) July 15, 2010 - ABC11 Eyewitness News (http://www.abc11.com) has announced a program to make All Hazard Weather Alert Radios available at a reduced cost to North Carolina residents starting on Thursday, July 15 and continuing through October. Chief meteorologist Chris Hohmann will be giving away 111 free Hazard Weather Alert Radios at the kick-off event, which takes place from 11 a.m. to noon on Thursday, July 15 at the Zebulon Fire Station at 113 E. Vance St., located in Zebulon, N.C. Similar to the promotion last year, Alert Radios will also be offered for half of their original price at participating local Walgreens. With tornadoes, floods and hurricanes occurring all over North Carolina and the surrounding area, Alert Radios provide life-saving information from the National Weather Service and the Department of Homeland Security.

QUOTES:
"We are excited to partner with Walgreens once again for this important event," said John Idler, president and general manager of ABC11 Eyewitness News. "North Carolina is exposed to many natural disasters, including the damaging tornado that touched Zebulon earlier this year. We are promoting awareness in order to save lives."

NEW MEDIA CONTENT:
ABC11 Eyewitness News Facebook Page:
http://www.facebook.com/ABC11

ABC11 Eyewitness News Twitter Page:
http://www.twitter.com/ABC11_WTVD

DETAILS:
- ABC11's website (http://www.abc11.com) provides information on which Walgreens are participating in the promotion, as well as how to properly set up the radio.

- The station helped sell approximately 6,000 severe weather radios in 2009.

ABOUT ABC11 EYEWITNESS NEWS:
ABC11 Eyewitness News provides 33 hours of local news every week, serving more than 1 million households in a 23-county area in North Carolina and Virginia. Eyewitness News also provides news, weather and sports information 24 hours a day on ABC11.com as well as serving two additional digital channels, ABC11 Eyewitness News Now on Time Warner cable channel 213, and Live Well HD on Time Warner 212. ABC11 WTVD is part of the Disney-ABC Television Group, which is home to all of The Walt Disney Company's worldwide entertainment and news television properties. For more information, go to http://www.abc11.com.

Jennifer Fair
MMI Public Relations
(919) 233-6600
Jennifer ( @ ) mmipublicrelations dot com
http://twitter.com/MMIPR
http://www.mmipublicrelations.com

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