A Woman's Guide to Kissing Botched Lip Procedures Goodbye: Dr. Robert Gordon a.k.a. "Dr. Lips" Releases "Cupid's Bow"

Nation's foremost expert on lip beauty chronicles the rise and pitfalls of lip enhancement procedures in his new book. End Quote

(1888PressRelease) February 19, 2011 - The world's foremost expert on lip enhancement and beauty, Dr. Robert Gordon, a.k.a. "Dr. Lips," announces the release of his long-anticipated new book, "Cupid's Bow: The Five Secrets to Sexy, Sultry Lips at Any Age." A woman's guide to kissing botched lip procedures goodbye for good, "Cupid's Bow" is written for women who are considering a cosmetic lip procedure and want to avoid the dreaded trout pout. Available at Books-A-Million starting March 8, 2011, the new book focuses on educating and informing patients on the available options and potential risks, as well as the science behind lip augmentation procedures.

As author of "Vermilion Dollar Lips," the first book ever written on lip enhancement and classification, Dr. Gordon is on a mission to make botched lip jobs a thing of the past. After the success of his first book, written for physicians and dental professionals, Dr. Gordon noticed a growing desire for an informative text written specifically with the patient in mind. "Cupid's Bow" just does that by providing patients with all the information they need before pursuing a lip augmentation procedure and discussing the lip classifications and/or styles that best suit an individual's natural frame. Whether seeking a perfect Angelina Jolie pout or a Julia Roberts smile, "Cupid's Bow" and its lip templates offer the go-to guide for women seeking mild lip augmentation to celebrity lip style matches.

"There is no 'one-size-fits-all' approach to beauty, which is why I truly believe that not all lips are created equal. That is why I have created a template and industry classification method for lips that is highly area-specific and unique to each patient's lip style," says Dr. Robert Gordon. "However due to off-label laws and negligence, botched lip jobs continue to be an industry-wide problem. "Cupid's Bow" addresses these pitfalls by explaining all procedures, materials and who should and should not be doing your lips."

Dr. Gordon developed the Vermilion Dollar Lips (VDL) training curriculum to eliminate substandard lip enhancement procedures and continues to train doctors, nurses and other professionals in designing flawless lips that work with each patient's distinct facial features. Dr. Gordon's template reveals the six basic lip styles, all of which are extremely area specific and exclusive to VDL trained doctors only. Patients can choose from the Classic, Rubina, Cupid, Pearlique, Hollywood, and Angelic looks. Known throughout the professional augmentation community as a leader in lip beauty and form, Dr. Gordon has been featured in various journals and magazines such as Life & Style Magazine, Aesthetic Trends and numerous online cosmetic portals.

"Oftentimes inexperienced doctors are over-injecting the lips," explains Dr. Gordon. "They inject an equal amount in the bottom and top lip and hope for the best. This is why we see so many botched procedures. My classification system actually gives patients the look they desire by working with the individual's needs, and providing a very detailed and exact augmentation of the lips."

Whether seeking a simple restoration of lost volume or chasing that Hollywood starlet's pucker, "Cupid's Bow" makes the ideal lip look only a kiss away. "Cupid's Bow" is available at Books-A-Million stores and online. For more information on "Cupid's Bow: The Five Secrets to Sexy, Sultry Lips at any Age," please visit cupidsbowbook.com

About Dr. Robert Gordon

Dr. Robert Gordon, a.k.a. Dr. Lips, has revolutionized the cosmetic lip industry. As the founder of Vermilion Dollar Lips, Dr. Gordon's intense passion for lip and perioral augmentation has landed him at the forefront of his field, earning him the name, "Dr. Lips." Dr. Gordon is the world's first doctor to create a standard template for lip classification, and proclaims that not all lips are created equal.

For more information on Cupid's Bow, please visit www.cupidsbowbook.com and Vermilion Dollar Lips at http://yourvdl.com.

For media inquiries and/or to arrange an interview, please contact Jessica Lieu at 323.937.1951 or jessica ( @ ) tylerbarnettpr dot com.

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