TellMyCell, a leading provider of SMS and mobile content distribution services, played a key role in notifying citizens in Ike’s wake via its SMS and IVR messaging platform. From Texas through Chicago, families received alerts via the one possession not left behind, their mobile phones.
Most companies use CRM systems, such as SalesLogix, to manage their contacts and ongoing projects – and most companies send out marketing information. So it’s a shame that many marketing managers are unaware of the uses of CRM systems to manage their marketing campaigns.