"FIGHT" Hatta Dolmat DECADE - Cancer Awareness Campaign Collaboratively with Tunku Laksamana Johor Cancer Foundation
Hatta Dolmat dedicated his DECADE Collection (ready-to-wear 2016 in which initiated by Tunku Jalil himself to use DECADE collection as one medium to raise funds for Tunku Laksamana Johor Cancer Foundation. Hatta Dolmat dedicated his DECADE Collection (ready-to-wear 2016) to this campaign, in the loving memory of Almarhum Tunku Abdul Jalil who wished to use DECADE collection.
- (1888PressRelease) February 06, 2016 - SELANGOR - Hatta Dolmat dedicated his ready-to-wear 2016 collection to cancer awareness, in the loving memory of the late Prince of Johor (Almarhum Tunku Abdul Jalil Iskandar dies at 25 after battling liver cancer. 'FIGHT" Hatta Dolmat DECADE is a cancer awareness campaign to capture the range of actions hoping for inspiration for everyone in making a difference in the fight against cancer.
In regards to the collaboration between Hatta and Tunku Jalil last year, the prince wished to use this collection as one medium to help the cancer survivors as well as fund raising to Tunku Laksamana Johor Cancer Foundation. 10% of the total sales from the collection will be donated to the foundation.
"We thanked Hatta for fulfilling a wish from Tunku Jalil for the collection and the campaign a success. We will keep giving full support to Hatta for such initiative, and I be looking forward to the future collection and hopefully we will gain more and more attention and awareness", expressed YAM Tunku Idris Iskandar Ismail Abdul Rahman Ibni Sultan Ibrahim, President of Tunku Laksamana Johor Cancer Foundation.
"FIGHT" is about Strength and Bravery
"The campaign was named after "FIGHT" to deliver the message on strength and bravery exhibited by cancer patients. At first, after discussion with the late Tunku Jalil, only a small portion of this collection was dedicated to the cancer awareness program. However, after his passing, I decided to channel a portion of the sales profit for all products in this collection to the Foundation," said Hatta.
Hatta added that the brilliant idea on "Beetle" as a key subject for DECADE Collection was inspired by the late Tunku Jalil, who was also passionate in supporting the local fashion industry. The sales for DECADE collection ended yesterday and only a few pieces left which can still be purchased from Hatta Dolmat Online Store at hattadolmat.com.my.
Further inquiries, please contact +60355247172 or email to info ( @ ) hattadolmat dot com.my.
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