"Enjoy Blossomy Year in Guangzhou" Guangzhou Spring Festival Tourists Welcome Ceremony 2017
Guangzhou is a city of Spring Festival flavor and flowers, tourists can enjoy strolling around flower city, living in gardens, visiting flower markets, climbing towers and tasting the delicacy, to feel the unique style and charm of Guangzhou in an all-around way during Spring Festival.
- (1888PressRelease) February 16, 2017 - On the morning of January 27th (New Year's Eve), "Enjoy Blossomy Year in Guangzhou" Guangzhou Spring Festival Tourists Welcome Ceremony 2017 was hosted by Guangzhou Tourist Administration, co-hosted by Guangzhou Shenlang International Travel Service Co., Ltd., sponsored by Guangzhou Restaurant Group was held at the Guangzhou Restaurant. Tourists who were invited to the ceremony were a family tour consisting of nearly a hundred persons from Jiangyin City, Jiangsu Province, whose age ranged from 8 months to more than 70 years old.
Before Spring Festival, in order to build the brand of Guangzhou "Flower City" and promote Guangzhou Spring Festival tourism market, Guangzhou Municipal Party Committee Publication Department, Guangzhou Tourism Administration, Guangzhou Radio and Television Station hosted promotion activities of Spring Festivial Trourism with the theme of "Enjoy Blossomy Year in Guangzhou " in the main tourist cities including Beijing, Shanghai, Tianjin, Harbin, etc. The promotion event, in order to highlight the theme of "Flower City" and "New Year", was divided into 9 parts to describe Guangzhou Spring Festival travel, namely Blossomy Yangcheng (the introduction of Guangzhou), Fascinating Cantonese Charm (south of the Five Ridges customs), Blossom Age (culture and sports), Criss-cross Footpaths (convenient traffic), A Distinguished Gathering (featured hotels), Resplendent Attractions (tourism landscape ), Life in Riotous Profusion (shopping paradise), Delicacy Food (cooking culture), Harmonious Family (reunite in Spring Festival), accompanying live tea art performance, food cooking and tasting, exhibition of characteristics scenic spots and tourism commodities, etc.
Local people could fully appreciate the unique charm of Guangzhou as a metropolis of a thousand year and cultivate strong interest in celebrating New Year in Guangzhou, experiencing profound cultural accumulation and unique folk customs by being shown jade carving, wood carving, ivory carving, Canton enamel, Canton embroidery, Xiguan Mansion, Cantonese dim sum, tea culture and other Cantonese characteristic culture. Tourism enterprises in different places also organized colourful activities and took measures that benefited the people to celebrate New Year. At promotion events from place to place, Vice Mayor Wang Dong, Deputy Secretary General Zhang Jianhua both made gracious invitations to celebrate New Year and appreciate flowers in Guangzhou. According to feedback from different travel agencies, tourists who came to celebrate New Year in Guangzhou this year increased by about 20% year on year.
At the welcome ceremony, the leader of Guangzhou Tourism Administration gave an enthusiastic speech, hoping that guests will enjoy the colourful Spring Festival and unique charm of Guangzhou, and gave out welcome presents to tourist representatives. After the ceremony, in order to let visitors experience the essence of "Guangzhou Spring Festival flavor" and "flower city of southern China" in the shortest time, travel agencies arranged tourists to "tour flower city, live in gardens, visit flower markets, climb towers and taste the delicacy", allowing tourists to feel the unique style and charm of Guangzhou in an all-around way during Spring Festival.
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